2023 Cannes Lions International Festival of Creativity Award Winners

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2023 Cannes Lions International Festival of Creativity - Silver Lion - Audience Insight
Creative Strategy

Chicken Wars (Film Case)

AGENCY: GSD&M
BRAND: POPEYE'S LOUISIANA KITCHEN
CATEGORY: Audience Insight
AWARD: Silver Lion
ADVERTISER: POPEYE'S LOUISIANA KITCHEN

2023 Cannes Lions International Festival of Creativity - Silver Lion - Cultural Insight
Print & Publishing

Survivors 1

AGENCY: Alma
BRAND: CHANGE THE REF
CATEGORY: Cultural Insight
AWARD: Silver Lion
ADVERTISER: CHANGE THE REF

2023 Cannes Lions International Festival of Creativity - Silver Lion - Corporate Purpose & Social Responsibility
Creative Strategy

Piñatex

AGENCY: L&C
BRAND: ANANAS ANAM + DOLE SUNSHINE COMPANY
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Silver Lion
ADVERTISER: ANANAS ANAM + DOLE SUNSHINE COMPANY

2023 Cannes Lions International Festival of Creativity - Silver Lion - Single Market
Creative Effectiveness

Shah Rukh Khan-My-Ad

AGENCY: Ogilvy India
BRAND: MONDELEZ
CATEGORY: Single Market
AWARD: Silver Lion
ADVERTISER: MONDELEZ

2023 Cannes Lions International Festival of Creativity - Silver Lion - Corporate Purpose & Social Responsibility
Brand Experience & Activation

See My Skin

AGENCY: Edelman Worldwide
BRAND: VASELINE
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Silver Lion
ADVERTISER: VASELINE

2023 Cannes Lions International Festival of Creativity - Silver Lion - Brand Partnerships, Sponsorships & Collaborations
Entertainment for Gaming

The Pringles NPC

AGENCY: Grey London
BRAND: PRINGLES
CATEGORY: Brand Partnerships, Sponsorships & Collaborations
AWARD: Silver Lion
ADVERTISER: PRINGLES

2023 Cannes Lions International Festival of Creativity - Silver Lion - Products / Services
Creative Strategy

Plug Inn

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Products / Services
AWARD: Silver Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Silver Lion - Products / Services
Creative Strategy

Plug Inn (French)

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Products / Services
AWARD: Silver Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Silver Lion - Products / Services
Creative Strategy

Plug Inn

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Products / Services
AWARD: Silver Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Silver Lion - Innovative Use of Influencers
2023 Cannes Lions International Festival of Creativity - Silver Lion - Brand Integration for Games
Entertainment for Gaming

FIFA 23 x TED LASSO

AGENCY: TBWA\Media Arts Lab
BRAND: EA SPORTS & APPLE
CATEGORY: Brand Integration for Games
AWARD: Silver Lion
ADVERTISER: EA SPORTS & APPLE

2023 Cannes Lions International Festival of Creativity - Silver Lion - Creative Application of Emerging Technology
Creative Business Transformation

Dot Pad. The first smart tactile graphics display.

AGENCY: Serviceplan Germany
BRAND: DOT INCORPORATION
CATEGORY: Creative Application of Emerging Technology
AWARD: Silver Lion
ADVERTISER: DOT INCORPORATION

2023 Cannes Lions International Festival of Creativity - Silver Lion - Ambient Outdoor
Outdoor

The Closer

AGENCY: Publicis Italy
BRAND: HEINEKEN
CATEGORY: Ambient Outdoor
AWARD: Silver Lion
ADVERTISER: HEINEKEN

2023 Cannes Lions International Festival of Creativity - Silver Lion - Not-for-profit / Charity / Government
Creative Strategy

Morning After Island (Long version)

AGENCY: Ogilvy
BRAND: GRUPO ESTRATEGICO PAE
CATEGORY: Not-for-profit / Charity / Government
AWARD: Silver Lion
ADVERTISER: GRUPO ESTRATEGICO PAE

2023 Cannes Lions International Festival of Creativity - Silver Lion - Script
Film Craft

Love Your Gut

AGENCY: Ogilvy Thailand
BRAND: DUTCHIE
CATEGORY: Script
AWARD: Silver Lion
ADVERTISER: DUTCHIE

2023 Cannes Lions International Festival of Creativity - Silver Lion - Cinematography
Film Craft

ROM Immortal (138s)

AGENCY: Broken Heart Love Affair
BRAND: ROYAL ONTARIO MUSEUM (ROM)
CATEGORY: Cinematography
AWARD: Silver Lion
ADVERTISER: ROYAL ONTARIO MUSEUM (ROM)

2023 Cannes Lions International Festival of Creativity - Silver Lion - Social Film
Social

#UnExaminable

AGENCY: DDB Bucharest
BRAND: THE VIF NETWORK
CATEGORY: Social Film
AWARD: Silver Lion
ADVERTISER: THE VIF NETWORK

2023 Cannes Lions International Festival of Creativity - Silver Lion - Creative Effectiveness for Good
Creative Effectiveness

#flutwein - Our Worst Vintage

AGENCY: Seven.One AdFactory
BRAND: FLUTWEIN
CATEGORY: Creative Effectiveness for Good
AWARD: Silver Lion
ADVERTISER: FLUTWEIN

2023 Cannes Lions International Festival of Creativity - Silver Lion - Cultural Insight
Brand Experience & Activation

Portuguese (Re)constitution Board

AGENCY: FCB Lisbon
BRAND: PENGUIN RANDOM HOUSE
CATEGORY: Cultural Insight
AWARD: Silver Lion
ADVERTISER: PENGUIN RANDOM HOUSE

2023 Cannes Lions International Festival of Creativity - Silver Lion - Innovation in Branded Content
Entertainment

McEnroe vs. McEnroe

AGENCY: FCB New York
BRAND: MICHELOB ULTRA
CATEGORY: Innovation in Branded Content
AWARD: Silver Lion
ADVERTISER: MICHELOB ULTRA