Skapto - "#choosetovote" by Art Directors Club of Europe 2022
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| Title | #choosetovote |
| Brief | not choosing is also a choice — the choice to let someone else choose for you.we used Skapto’s main medium — the burger — to remind people of what it feels like to choose not choosing. the new “I can’t choose” burger option in their menu put the unwanted randomness of a parliament you did not vote for, on a plate.stunts through Skapto’s delivery system and at Bilkova bar met influencers, the media and other unsuspecting people upclose with a burger that they did not choose or order. each delivery was complemented by a manifesto urging them to #choosetovote — a message they gladly presented to their audiences. |
| Agency | proof. |
| Campaign | #choosetovote |
| Advertiser | Skapto |
| Brand | Skapto |
| Posted | March 2022 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Branded Content |
| Length | |
| creative director | A...l I...ev Subscribers Only |
| copywriter | Ts.....lav T...ev Subscribers Only |
| copywriter | S..s N....ov Subscribers Only |
| head of art | Em....la Be.....ski Subscribers Only |
| senior graphic designer | B...na Al.....va Subscribers Only |
| junior graphic designer | F...p S...ov Subscribers Only |
| strategist | Ek.....na Mu......eva Subscribers Only |
| creative lead | K....an A....ov Subscribers Only |
| account manager | Ly....ir Ka.....ki Subscribers Only |
| motion graphic designer | V..s Bl.....one Subscribers Only |
| motion graphic designer | V...or Ha.....ski Subscribers Only |