Penguin Books - "Loose Yourself in a Book" by The New York Festivals Advertising Awards 2020
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| Title | Loose Yourself in a Book |
| Agency | Cheil China |
| Campaign | Loose Yourself in a Book |
| Advertiser | Penguin Books |
| Brand | Penguin Books |
| Date of First Broadcast/Publication | Subscribers Only |
| Product | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Outdoor/Out of Home |
| Chief Creative Officer | Paul Chan |
| Creative Director | Wei Xu |
| Creative Director | Lili Jiang |
| Creative Director | Ivan Au |
| Copywriter | Paul Chan |
| Copywriter | Wei Xu |
| Copywriter | Lili Jiang |
| Copywriter | Yuhan Zhao |
| Copywriter | Agnes Ho |
| Art Director | Ivan Au |
| Art Director | Tengtao Yuan |
| Art Director | Zhengsong Qi |
| Art Director | Changming Yang |
| Agency Producer | Denise Chan |