phnx-awards logo PHNX Awards

PHNX Awards

Creative Award
Paris, France
Twix - "Twix Bears" by PHNX Awards 2023

Filter results by

TitleTwix Bears
Agency
Campaign Bears
Advertiser Mars
Brand Twix
Date of First Broadcast/Publication 2022 / 3
Product Twix
Business Sector Chocolate, Bars, Candies, Chewing-Gum
Story "After 10 years of fueling the comical conflict between “Left Twix” and “Right Twix,” the brand needed a new way to get its distinctive proposition noticed again. Against the backdrop of a world burned out and weighed down by the modern instinct to debate, overthink, and over-analyze seemingly everything, we decided to lighten things up. Instead of continuing to position Twix as a polarizing or paralyzing choice, we celebrated it as exactly the opposite: with something as chewy, crunchy, and delicious as Twix, there’s no way to get it wrong.
Media Type Television
Length
DDB Worldwide Ari Weiss, Chief Creative Officer
adam&eveDDB Rick Brim, Chief Creative Officer
DDB Chicago Rodrigo Jatene, Chief Creative Officer
DDB Chicago Colin Selikow, Executive Creative Director
adam&eveDDB Ben Stilitz, Creative Director
adam&eveDDB Colin Both, Creative Director
DDB Chicago Matt Blitz, Head of Production
DDB Chicago Annie Larimer, Executive Producer
DDB Chicago Andrea Diquez, Chief Executive Officer
DDB Worldwide Varsha Kaura, Global Business Director
DDB Chicago Frances Gaillard, Global Segment Lead
DDB Chicago Jasmine Jabbour, Global Brand Leads
DDB Chicago Michelle Scallate, Global Brand Leads
adam&eveDDB Charlotte Cook, Global Brand Lead
DDB Worldwide Eli Velez, Global Operations Director
DDB Chicago Amanda Krause, Global Deployment Director
DDB Chicago Kathy Cosgrove, Business Manager
DDB Chicago Sara Simons, Account Supervisor
DDB Chicago Buky Ogunleye , Project Manager
adam&eveDDB Linda-Aileen Macfarlane, Project Manager
DDB Chicago Milo Chao, Chief Strategy Officer
DDB Chicago Josh Drueck, Global Strategy Director
dummy. Harold Einstein, Director
dummy. Glynn Speeckaert, Director of Photography
dummy. Michael Kanter, Producer
Arcade Edit Sean Lagrange, Editor
Arcade Edit Andy Trecki, Assistant Editor
Arcade Edit Crissy Desimone, EP
Arcade Edit Tom Barnett, Producer
The Mill Roxy Zuckerman, VFX shoot supervisor
The Mill Ben Turner, 2D Lead
The Mill Didem Ergor, 2D Assist
The Mill Tomer Epshteun, 2D Assist
The Mill Rich Watson, 2D Online
The Mill Thom Godsill, VFX Producer
The Mill Will Howland, VFX Production Assistant
The Mill Chris Allen, VFX EP
Company 3 Tim Masick, Colorist
Company 3 Kevin Breheny, Color Producer
Company 3 Ryan Moncrief, Color Assistant
Another COUNTRY Erik Widmark, Sound Design & Mix
Another COUNTRY Brett Rossiter, Assist
Another COUNTRY Logan Vines, Assist
Another COUNTRY Louise Rider, Producer
Another COUNTRY Josh Hunnicutt, Producer
Another COUNTRY Tim Konn, Managing Director