Sideshow Ale - "Freaky Bottles"

Rees Bradley Hepburn Ltd

Rees Bradley Hepburn Ltd Meriden, United Kingdom

1923

Title	Freaky Bottles
Brief	Church End Brewery asked the agency to come up with an idea for a new dark winter ale. The result was a new brew positioned as "a dark ale for the dark winter nights". Sideshow Ale harked back to the not-so-legal, behind-the-curtains areas of Victorian fairs. This was advertised with the help of an intriguing gallery of period characters. For the ale’s launch, a glass artist created a limited run of freakish bottles.
Agency	Rees Bradley Hepburn Ltd
Campaign	Freaky Bottles
Advertiser	Church End Brewery
Brand	Sideshow Ale
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Posted	November 2017
Business Sector	Subscribers Only
Story	Subscribers Only
Problem	Subscribers Only
Media Type	Packaging, Branding & Design
Creative Director	W...y ..d V...y Subscribers Only
Copywriter	C...g W..d Subscribers Only
Art Director	J...n Vi......rra Subscribers Only
Photographer	M..t W....rd Subscribers Only