| Title | VUB money saving button |
| Brief | In 2018, for the first time ever, the total debts of Slovaks exceeded their savings.One of the reasons is, that we often spend money unplanned and shop online spontaneousely.Therefore, as a part of a VUB banks deposit campaign, we created a useful Chrome browser plugin to encourage people to save money and ask themselves if the purchase is necessary.The VUB money saving button. A simple browser plugin which adds the button‘Rather save’ next to every ‚Add to Cart’ button in famous eshops used by Slovaks. |
| Agency | Triad Advertising s.r.o |
| Campaign | VUB money saving button |
| Advertiser | VUB Bank |
| Brand | VUB Bank savings account |
| Posted | December 2020 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Chief Strategy Officer | M...in W...a Subscribers Only |
| Creative Director | V...o K...k Subscribers Only |
| Art Director | A..m M...o Subscribers Only |
| Copywriter | M...s H....ky Subscribers Only |
| Developer | R...n J....ev Subscribers Only |
| Account Manager | Mi.....va Dz.....va Subscribers Only |
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