Smach Chotitat
Art Director at Wunderman Thompson
Bangkok, Thailand
TitleBok Choy
BriefNot all vegetables grow year round. And if you find them, there's a good chance they've been grown with chemical assistance. This idea is dramatised, to say the least, by a film about a young woman who goes in search of bok choy at the request of her ailing grandfather. A lady at the market warns her that it's out of season, but she persuades a farmer to grow some chemical plants. She returns triumphantly to fulfil what turns out to be her grandpa's last wish.
Agency
Campaign Bok Choy
Advertiser Thai Health Promotion Foundation
Brand Safe vegetables and fruits campaign

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PostedNovember 2019
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Chief Creative Officer S...at Tr.....kun Subscribers Only
Creative Director N....ee Ket......och Subscribers Only
Creative Group Head N...s Lim.......nich Subscribers Only
Art Director S...h Ch....at Subscribers Only
Art Director S...at Tr.....kun Subscribers Only
Copywriter Si....rn Rung..........aphat Subscribers Only
Account Director T..a Vi......ich Subscribers Only
Account Manager V...in Lert.........onkul Subscribers Only
Agency Producer S....ut Ler........porn Subscribers Only
Production Company ..m F...s Subscribers Only
Director S...on Pe.....wan Subscribers Only
Assistant Director C....at Piri........akul Subscribers Only
General Manager Ch.....ul Na.....it Subscribers Only
Executive Producer Pa......itr Tr......ate Subscribers Only
Producer N...n Sut.......buth Subscribers Only
Production Manager Ji.....orn Pi.....nya Subscribers Only
Cinematography Te....at Thi........nich Subscribers Only
2nd AC S...on Rac......oon Subscribers Only
Focus Puller S...n Si....um Subscribers Only
Gaffer M...p Pi.....ang Subscribers Only
Grip S..m l...t Subscribers Only
Post Production R....na Leed.........sert Subscribers Only
Editor De......kol Pr.....sit Subscribers Only
Assistant Editor Kr....na Th.....ang Subscribers Only
Colorist R....na Leed.........sert Subscribers Only
Art We.....th Kam.......tana Subscribers Only
Wardrobe Ki....ak Pr.....dee Subscribers Only
Casting G...e W...su Subscribers Only
Makeup Department Mo....an I....at Subscribers Only
Hair S...s Ch......ing Subscribers Only
Post-production Producer N...n Sut.......buth Subscribers Only
Music/Sound Production M...ow t...s Subscribers Only
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