2018 LIA Award Winners
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Universal Love Songs
AGENCY:
McCann New York
BRAND:
MGM Resorts
AWARD:
Grand LIA
ADVERTISER: MGM Resorts International
TV Doctors of America - season 2
AGENCY:
McCann Worldgroup
BRAND:
CIGNA
CATEGORY:
Health & Lifestyle
AWARD:
Gold
ADVERTISER: CIGNA
Live Looper
AGENCY:
BBDO New York
BRAND:
Downtown Records
CATEGORY:
Innovative Use of Social
AWARD:
Gold
ADVERTISER: Downtown Records
Universal Love Songs
AGENCY:
McCann New York
BRAND:
MGM Resorts
CATEGORY:
Celebrity/Brand Partnership
AWARD:
Gold
ADVERTISER: MGM Resorts International
L’Eau De Chris
AGENCY:
BMB
BRAND:
CALM / Topman
CATEGORY:
PSA
AWARD:
Gold
ADVERTISER: Campaign Against Living Miserably (CALM)
The uncensored playlist
AGENCY:
DDB Berlin
BRAND:
Songs with censored articles
CATEGORY:
Original Music - Lyrics
AWARD:
Silver
ADVERTISER: Reporters Without Borders
Posts into letters
AGENCY:
Area 23, An IPG Health Company
BRAND:
Posts into letters
CATEGORY:
Innovative Use of Social
AWARD:
Silver
ADVERTISER: Change the ref
Buying greenie
AGENCY:
McKinney
BRAND:
CarMax
CATEGORY:
Automotive
AWARD:
Silver
ADVERTISER: CarMax
Unboxing Sneak Attack
AGENCY:
Periscope
BRAND:
Trolli
CATEGORY:
Unboxing
AWARD:
Silver
ADVERTISER: Ferrara Candy Company
Tomorrow's News
AGENCY:
BBDO New York
BRAND:
Sandy Hook Promise
CATEGORY:
PSA
AWARD:
Bronze
ADVERTISER: Sandy Hook Promise
Candide Thovex: Ski The World
BRAND:
Audi Quattro 2
CATEGORY:
Automotive
AWARD:
Bronze
ADVERTISER: Audi
The uncensored playlist
AGENCY:
DDB Berlin
BRAND:
Songs with censored articles
CATEGORY:
Innovative Use of Social
AWARD:
Bronze
ADVERTISER: Reporters Without Borders
Live Moment of Silence
AGENCY:
BBDO New York
BRAND:
Sandy Hook Promise
CATEGORY:
Live Stream
AWARD:
Bronze
ADVERTISER: Sandy Hook Promise