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2022 The One Club for Creativity - Silver Pencil - Creative Effectiveness / CSR
Creative Effectiveness

Courage Is Beautiful

AGENCY: Ogilvy
BRAND: Dove
CATEGORY: Creative Effectiveness / CSR
AWARD: Silver Pencil
ADVERTISER: Unilever

2022 The One Club for Creativity - Silver Pencil - Creative Effectiveness / Consumer / Brand
Creative Effectiveness

Moldy Whopper

AGENCY: INGO, DAVID
BRAND: Burger King
CATEGORY: Creative Effectiveness / Consumer / Brand
AWARD: Silver Pencil
ADVERTISER: Burger King

2022 The One Club for Creativity - Silver Pencil - Creative Effectiveness / Non-Profit / Charity
Creative Effectiveness

Signal for Help

AGENCY: Juniper Park\TBWA
BRAND: Canadian Women’s Foundation / Women’s Funding Network
CATEGORY: Creative Effectiveness / Non-Profit / Charity
AWARD: Silver Pencil
ADVERTISER: Canadian Women’s Foundation / Women’s Funding Network

2022 The One Club for Creativity - Silver Pencil - Multi-Country or Global / Non-Profit / Charity
Creative Effectiveness

Eurythenes plasticus

AGENCY: BBDO Düsseldorf GmbH
BRAND: WWF
CATEGORY: Multi-Country or Global / Non-Profit / Charity
AWARD: Silver Pencil
ADVERTISER: WWF

2022 The One Club for Creativity - Silver Pencil - Events & Experiential
Public Relations

#BuyBackFriday

AGENCY: Edelman
BRAND: Ikea
CATEGORY: Events & Experiential
AWARD: Silver Pencil
ADVERTISER: IKEA

2022 The One Club for Creativity - Silver Pencil - Online / Streaming Audio Advertising
Radio & Audio

Nature Is Calling For Help

AGENCY: Wunderman Thompson
BRAND: WWF Chile
CATEGORY: Online / Streaming Audio Advertising
AWARD: Silver Pencil
ADVERTISER: WWF

2022 The One Club for Creativity - Silver Pencil - Brand Partnerships
Interactive, Online & Mobile

Bee Influencer

AGENCY: Publicis Conseil
BRAND: Fondation de France
CATEGORY: Brand Partnerships
AWARD: Silver Pencil
ADVERTISER: Fondation de France

2022 The One Club for Creativity - Silver Pencil - Direction / Single
Moving Image Craft

Alexa's Body

AGENCY: Lucky Generals
BRAND: Amazon Alexa
CATEGORY: Direction / Single
AWARD: Silver Pencil
ADVERTISER: Amazon.com, Inc.

2022 The One Club for Creativity - Silver Pencil - Innovation & Transformation / Innovation in Branded
Branded Entertainment

Salla 2032

AGENCY: Africa
BRAND: House of Lapland
CATEGORY: Innovation & Transformation / Innovation in Branded
AWARD: Silver Pencil
ADVERTISER: House of Lapland

2022 The One Club for Creativity - Silver Pencil - Events & Experiential
Public Relations

Salla 2032

AGENCY: Africa
BRAND: House of Lapland
CATEGORY: Events & Experiential
AWARD: Silver Pencil
ADVERTISER: House of Lapland

2022 The One Club for Creativity - Silver Pencil - Events / Stunts / Competitions / Virtual
Experiential & Immersive

Motherland Pride

AGENCY: Saatchi & Saatchi Ukraine
BRAND: KyivPride
CATEGORY: Events / Stunts / Competitions / Virtual
AWARD: Silver Pencil
ADVERTISER: Kyiv Pride

2022 The One Club for Creativity - Silver Pencil - Innovation & Transformation / Innovation in Out of Home
Out of Home

Uber Heetch

AGENCY: Marcel
BRAND: Heetch
CATEGORY: Innovation & Transformation / Innovation in Out of Home
AWARD: Silver Pencil
ADVERTISER: Heetch

2022 The One Club for Creativity - Silver Pencil - Non-traditional & Guerrilla Marketing
Direct Marketing

Uber Heetch

AGENCY: Marcel
BRAND: Heetch
CATEGORY: Non-traditional & Guerrilla Marketing
AWARD: Silver Pencil
ADVERTISER: Heetch

2022 The One Club for Creativity - Silver Pencil - Promotional Items / Physical Products
Print

Uber Heetch

AGENCY: Marcel
BRAND: Heetch
CATEGORY: Promotional Items / Physical Products
AWARD: Silver Pencil
ADVERTISER: Heetch

2022 The One Club for Creativity - Silver Pencil - Promotional Items / Booklets / Books / Brochures
Print

The Last Possessions

AGENCY: VML Dubai
BRAND: Save the Children
CATEGORY: Promotional Items / Booklets / Books / Brochures
AWARD: Silver Pencil
ADVERTISER: Save the Children

2022 The One Club for Creativity - Silver Pencil - Film
HEALTH & WELLNESS

The Mirror

AGENCY: FCB India
BRAND: UNAids
CATEGORY: Film
AWARD: Silver Pencil
ADVERTISER: UNAIDS

2022 The One Club for Creativity - Silver Pencil - Events / Stunts / Competitions / Virtual
Experiential & Immersive

The Breakaway

AGENCY: BBDO Belgium
BRAND: Decathlon
CATEGORY: Events / Stunts / Competitions / Virtual
AWARD: Silver Pencil
ADVERTISER: Decathlon

2022 The One Club for Creativity - Silver Pencil - Games / Gaming
Branded Entertainment

The Breakaway

AGENCY: BBDO Belgium
BRAND: Decathlon
CATEGORY: Games / Gaming
AWARD: Silver Pencil
ADVERTISER: Decathlon

2022 The One Club for Creativity - Silver Pencil - Craft / Art Direction
Branded Entertainment

Google - Black Owned Friday

AGENCY: BBH New York
BRAND: Google
CATEGORY: Craft / Art Direction
AWARD: Silver Pencil
ADVERTISER: Google

2022 The One Club for Creativity - Silver Pencil - Utility / Ecommerce
Interactive, Online & Mobile

Google - Black Owned Friday

AGENCY: BBH New York
BRAND: Google
CATEGORY: Utility / Ecommerce
AWARD: Silver Pencil
ADVERTISER: Google