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The One Show

Creative Award
New York, United States

2024 The One Show Award Winners

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2024 The One Club for Creativity - Gold Pencil - Commerce
Interactive, Online & Mobile

Plug Inn

AGENCY: Publicis Conseil
BRAND: Renault
CATEGORY: Commerce
AWARD: Gold Pencil
ADVERTISER: Renault

2024 The One Club for Creativity - Gold Pencil - Creative Effectiveness / Non-Profit / Charity
Creative Effectiveness

Morning After Island (Long version)

AGENCY: Ogilvy
BRAND: Grupo Estratégico PAE
CATEGORY: Creative Effectiveness / Non-Profit / Charity
AWARD: Gold Pencil
ADVERTISER: Grupo Estratégico PAE

2024 The One Club for Creativity - Gold Pencil - Books / Booklets / Brochures
Print & Promotional

Prêt à voter - Board

AGENCY: Publicis Conseil
BRAND: Solar Impulse
CATEGORY: Books / Booklets / Brochures
AWARD: Gold Pencil
ADVERTISER: Solar Impulse

2024 The One Club for Creativity - Gold Pencil - Print & Promotional for Good
Print & Promotional

Prêt à voter - Board

AGENCY: Publicis Conseil
BRAND: Solar Impulse
CATEGORY: Print & Promotional for Good
AWARD: Gold Pencil
ADVERTISER: Solar Impulse

2024 The One Club for Creativity - Gold Pencil - TV, VOD, & Online / Over 90 Seconds - Single
Film & Video

Papa ? (English)

AGENCY: BETC Paris
BRAND: CANAL+ x Festival International du Court Métrage de Clermont Ferrand
CATEGORY: TV, VOD, & Online / Over 90 Seconds - Single
AWARD: Gold Pencil
ADVERTISER: CANAL+

2024 The One Club for Creativity - Gold Pencil - Use of Humour
Film & Video

Papa ? (English)

AGENCY: BETC Paris
BRAND: CANAL+ x Festival International du Court Métrage de Clermont Ferrand
CATEGORY: Use of Humour
AWARD: Gold Pencil
ADVERTISER: CANAL+

2024 The One Club for Creativity - Gold Pencil - Sound Design
Music & Sound Craft

Masterpiece

AGENCY: BLITZWORKS
BRAND: Coca-Cola
CATEGORY: Sound Design
AWARD: Gold Pencil
ADVERTISER: Coca-Cola Company

2024 The One Club for Creativity - Gold Pencil - Innovation / New Ideas in Creative Use of Data
Creative Use of Data

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Innovation / New Ideas in Creative Use of Data
AWARD: Gold Pencil
ADVERTISER: Honest Eggs Co.

2024 The One Club for Creativity - Gold Pencil - Creative Use of Data
Health & Wellness

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Creative Use of Data
AWARD: Gold Pencil
ADVERTISER: Honest Eggs Co.

2024 The One Club for Creativity - Gold Pencil - Promotional Items
Health & Wellness

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Promotional Items
AWARD: Gold Pencil
ADVERTISER: Honest Eggs Co.

2024 The One Club for Creativity - Gold Pencil - Single Region or Market / Consumer / Brand
Creative Effectiveness

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Single Region or Market / Consumer / Brand
AWARD: Gold Pencil
ADVERTISER: Honest Eggs Co.

2024 The One Club for Creativity - Gold Pencil - Innovation / New Ideas in Out of Home
Out of Home

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Innovation / New Ideas in Out of Home
AWARD: Gold Pencil
ADVERTISER: Honest Eggs Co.

2024 The One Club for Creativity - Gold Pencil - Production Design
Moving Image Craft & Production

Quiet the Noise

AGENCY: TBWA\Media Arts Lab
BRAND: Apple Airpods Pro 2
CATEGORY: Production Design
AWARD: Gold Pencil
ADVERTISER: Apple

2024 The One Club for Creativity - Gold Pencil - Special Effects / Single
Moving Image Craft & Production

Quiet the Noise

AGENCY: TBWA\Media Arts Lab
BRAND: Apple Airpods Pro 2
CATEGORY: Special Effects / Single
AWARD: Gold Pencil
ADVERTISER: Apple

2024 The One Club for Creativity - Gold Pencil - User-Generated Content (UGC)
Social Media

Gonna Need More Tide

AGENCY: Saatchi & Saatchi
BRAND: Tide
CATEGORY: User-Generated Content (UGC)
AWARD: Gold Pencil
ADVERTISER: Procter & Gamble

2024 The One Club for Creativity - Gold Pencil - User-Generated Content (UGC)
Film & Video

Gonna Need More Tide

AGENCY: Saatchi & Saatchi
BRAND: Tide
CATEGORY: User-Generated Content (UGC)
AWARD: Gold Pencil
ADVERTISER: Procter & Gamble

2024 The One Club for Creativity - Gold Pencil - Immersive Spaces
Experiential & Immersive

The DiversiTree Project

AGENCY: Energy BBDO
BRAND: Claritin
CATEGORY: Immersive Spaces
AWARD: Gold Pencil
ADVERTISER: Bayer AG

2024 The One Club for Creativity - Gold Pencil - Craft / Use of Technology
Health & Wellness

Unfear App

AGENCY: Cheil España
BRAND: Samsung
CATEGORY: Craft / Use of Technology
AWARD: Gold Pencil
ADVERTISER: Samsung

2024 The One Club for Creativity - Gold Pencil - Real-Time Data
Creative Use of Data

The Inflation Cookbook

AGENCY: Dentsu Creative
BRAND: Skip the Lane
CATEGORY: Real-Time Data
AWARD: Gold Pencil
ADVERTISER: SkipTheDishes

2024 The One Club for Creativity - Gold Pencil - Innovation / Use of Media in Public Relations
Public Relations

Change The Angle

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Innovation / Use of Media in Public Relations
AWARD: Gold Pencil
ADVERTISER: Unilever