2013 Eurobest Award Winners
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The Selfscan Report
AGENCY:
Serviceplan Group
BRAND:
Auchan
CATEGORY:
Corporate or Brand Identity
AWARD:
Grand Prix
ADVERTISER: Groupe Auchan SA
Days of Hope (case study)
AGENCY:
Saatchi & Saatchi Berlin
BRAND:
Samusocial
CATEGORY:
Best brand or product integration into a feature film, existing TV show and/or series
AWARD:
Gold
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK
Offroad
AGENCY:
BBDO Berlin
BRAND:
Smart
CATEGORY:
Cars
AWARD:
Gold
ADVERTISER: Daimler AG
Days of Hope (case study)
AGENCY:
Saatchi & Saatchi Berlin
BRAND:
Samusocial
CATEGORY:
Integrated
AWARD:
Gold
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK
Tree Concert
AGENCY:
BBDO Group Germany
BRAND:
Bund
CATEGORY:
Installation and enviroment brand experience
AWARD:
Gold
ADVERTISER: Bund Naturschutz
Tree Concert
AGENCY:
BBDO Group Germany
BRAND:
Bund
CATEGORY:
Music/Sound Design
AWARD:
Gold
ADVERTISER: Bund Naturschutz
Champagne
AGENCY:
BBDO Düsseldorf GmbH
BRAND:
WESTDEUTSCHE LOTTERIE
CATEGORY:
Entertainment & Leisure
AWARD:
Gold
ADVERTISER: Nordwestdeutsche Klassenlotterie
Golf
AGENCY:
BBDO Düsseldorf GmbH
BRAND:
WESTDEUTSCHE LOTTERIE
CATEGORY:
Entertainment & Leisure
AWARD:
Gold
ADVERTISER: Nordwestdeutsche Klassenlotterie
Yacht
AGENCY:
BBDO Düsseldorf GmbH
BRAND:
WESTDEUTSCHE LOTTERIE
CATEGORY:
Entertainment & Leisure
AWARD:
Gold
ADVERTISER: Nordwestdeutsche Klassenlotterie
The Daily Abuse
AGENCY:
Serviceplan Group
BRAND:
Innocence In Danger
CATEGORY:
Publications
AWARD:
Gold
ADVERTISER: Innocence in Danger
The Daily Abuse
AGENCY:
Serviceplan Group
BRAND:
Innocence In Danger
CATEGORY:
Promotional Item Design
AWARD:
Gold
ADVERTISER: Innocence in Danger
Sky Livespots (Board)
AGENCY:
Serviceplan Group
BRAND:
Sky
CATEGORY:
Best Use of Screens
AWARD:
Gold
ADVERTISER: Sky Deutschland
The Hornbach Hammer - Made from Real Armour Steel
AGENCY:
HeimatTBWA\
BRAND:
Hornbach
CATEGORY:
Best integrated campaign led by promo & activation
AWARD:
Gold
ADVERTISER: Hornbach. Bau- & Gartenmärkte
The Hornbach Hammer - Made from Real Armour Steel
AGENCY:
HeimatTBWA\
BRAND:
Hornbach
CATEGORY:
Acquisition & Retention
AWARD:
Gold
ADVERTISER: Hornbach. Bau- & Gartenmärkte
The Hornbach Hammer - Made from Real Armour Steel
AGENCY:
HeimatTBWA\
BRAND:
Hornbach
CATEGORY:
Best new product launch/re-launch/shopper marketing
AWARD:
Gold
ADVERTISER: Hornbach. Bau- & Gartenmärkte
The Hornbach Hammer - Made from Real Armour Steel
AGENCY:
HeimatTBWA\
BRAND:
Hornbach
CATEGORY:
Travel, entertainment, Leisure & retail (incl. e-commerce & restaurants)
AWARD:
Gold
ADVERTISER: Hornbach. Bau- & Gartenmärkte
Offroad
AGENCY:
BBDO Berlin
BRAND:
Smart
CATEGORY:
Script
AWARD:
Silver
ADVERTISER: Daimler AG
Days of Hope (case study)
AGENCY:
Saatchi & Saatchi Berlin
BRAND:
Samusocial
CATEGORY:
Best use of broadcast in a promotional campaign
AWARD:
Silver
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK
Days of Hope (case study)
AGENCY:
Saatchi & Saatchi Berlin
BRAND:
Samusocial
CATEGORY:
Ambient/Alternative Media
AWARD:
Silver
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK
Days of Hope (case study)
AGENCY:
Saatchi & Saatchi Berlin
BRAND:
Samusocial
CATEGORY:
Charities, public heath & public awareness messages
AWARD:
Silver
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK
