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Brand Experience & Activation
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2022 The Eurobest Awards - Grand Prix - Brand Experience & Activation
Brand Experience & Activation

Hack Market (fr)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Brand Experience & Activation
AWARD: Grand Prix
ADVERTISER: Back Market

2022 The Eurobest Awards - Grand Prix - Brand Experience & Activation
Brand Experience & Activation

Hack Market (eng)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Brand Experience & Activation
AWARD: Grand Prix
ADVERTISER: Back Market

2022 The Eurobest Awards - Gold - Culture & Context > Corporate Purpose & Social Responsibility
Brand Experience & Activation

The 9th Lane

AGENCY: BETC Paris
BRAND: Lacoste
CATEGORY: Culture & Context > Corporate Purpose & Social Responsibility
AWARD: Gold
ADVERTISER: Lacoste

2022 The Eurobest Awards - Gold - Touchpoints & Technology > Use of Mobile & Devices
Brand Experience & Activation

Hack Market (eng)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Touchpoints & Technology > Use of Mobile & Devices
AWARD: Gold
ADVERTISER: Back Market

2022 The Eurobest Awards - Gold - Brand Experience & Activation: Sectors > Consumer Goods
Brand Experience & Activation

Hack Market (eng)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Brand Experience & Activation: Sectors > Consumer Goods
AWARD: Gold
ADVERTISER: Back Market

2022 The Eurobest Awards - Gold - Touchpoints & Technology > Use of Mobile & Devices
Brand Experience & Activation

Hack Market (fr)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Touchpoints & Technology > Use of Mobile & Devices
AWARD: Gold
ADVERTISER: Back Market

2022 The Eurobest Awards - Gold - Brand Experience & Activation: Sectors > Consumer Goods
Brand Experience & Activation

Hack Market (fr)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Brand Experience & Activation: Sectors > Consumer Goods
AWARD: Gold
ADVERTISER: Back Market

2022 The Eurobest Awards - Gold - Culture & Context > Single-market Campaign
Brand Experience & Activation

#flutwein - Our Worst Vintage

AGENCY: Seven.One AdFactory
BRAND: AHR Valley
CATEGORY: Culture & Context > Single-market Campaign
AWARD: Gold
ADVERTISER: AHR Valley

2022 The Eurobest Awards - Gold - Touchpoints & Technology > New Realities & Voice Activation
Brand Experience & Activation

The Virtual Heineken Silver

AGENCY: Publicis Italy
BRAND: Heineken
CATEGORY: Touchpoints & Technology > New Realities & Voice Activation
AWARD: Gold
ADVERTISER: Heineken Holding

2022 The Eurobest Awards - Silver - Channels > Use of Broadcast
Brand Experience & Activation

The 9th Lane

AGENCY: BETC Paris
BRAND: Lacoste
CATEGORY: Channels > Use of Broadcast
AWARD: Silver
ADVERTISER: Lacoste

2022 The Eurobest Awards - Silver - Culture & Context > Cultural Insight
Brand Experience & Activation

MONOPOLY OF INEQUALITIES

AGENCY: Herezie
BRAND: OBSERVATOIRE DES INEGALITES
CATEGORY: Culture & Context > Cultural Insight
AWARD: Silver
ADVERTISER: Observatoire des Inégalités

2022 The Eurobest Awards - Silver - Strategy > Launch / Re-launch
Brand Experience & Activation

HALO Master Piece (Film)

AGENCY: Edelman
BRAND: Xbox
CATEGORY: Strategy > Launch / Re-launch
AWARD: Silver
ADVERTISER: Microsoft

2022 The Eurobest Awards - Silver - Culture & Context > Corporate Purpose & Social Responsibility
Brand Experience & Activation

The Unwasted Beer

AGENCY: Publicis Dublin
BRAND: Heineken
CATEGORY: Culture & Context > Corporate Purpose & Social Responsibility
AWARD: Silver
ADVERTISER: Heineken

2022 The Eurobest Awards - Silver - Culture & Context > Challenger Brand
Brand Experience & Activation

Unrecommended By The Algorithm

AGENCY: Publicis Conseil
BRAND: FNAC
CATEGORY: Culture & Context > Challenger Brand
AWARD: Silver
ADVERTISER: Fnac

2022 The Eurobest Awards - Silver - Brand Experience & Activation: Sectors > Not-for-profit / Charity / Government
Brand Experience & Activation

#flutwein - Our Worst Vintage

AGENCY: Seven.One AdFactory
BRAND: AHR Valley
CATEGORY: Brand Experience & Activation: Sectors > Not-for-profit / Charity / Government
AWARD: Silver
ADVERTISER: AHR Valley

2022 The Eurobest Awards - Silver - Campaign > Integrated Campaign led by Brand Experience & Activation
Brand Experience & Activation

The Last Photo

AGENCY: adam&eveDDB
BRAND: CALM
CATEGORY: Campaign > Integrated Campaign led by Brand Experience & Activation
AWARD: Silver
ADVERTISER: Campaign Against Living Miserably (CALM)

2022 The Eurobest Awards - Silver - Campaign > Integrated Campaign led by Brand Experience & Activation
Brand Experience & Activation

The last photo

AGENCY: adam&eveDDB
BRAND: CALM
CATEGORY: Campaign > Integrated Campaign led by Brand Experience & Activation
AWARD: Silver
ADVERTISER: Campaign Against Living Miserably (CALM)

2022 The Eurobest Awards - Bronze - Use of Brand Experience & Activation > Guerrilla Marketing & Stunts
Brand Experience & Activation

Outlaw Runners

AGENCY: BETC Paris
BRAND: Distance
CATEGORY: Use of Brand Experience & Activation > Guerrilla Marketing & Stunts
AWARD: Bronze
ADVERTISER: Distance

2022 The Eurobest Awards - Bronze - Touchpoints & Technology > Use of Social & Digital Platforms
Brand Experience & Activation

Tattoo Duo-Over

AGENCY: BETC Paris
BRAND: Duolingo
CATEGORY: Touchpoints & Technology > Use of Social & Digital Platforms
AWARD: Bronze
ADVERTISER: Duolingo

2022 The Eurobest Awards - Bronze - Touchpoints & Technology > Branded Games
Brand Experience & Activation

MONOPOLY OF INEQUALITIES

AGENCY: Herezie
BRAND: OBSERVATOIRE DES INEGALITES
CATEGORY: Touchpoints & Technology > Branded Games
AWARD: Bronze
ADVERTISER: Observatoire des Inégalités