2024 Eurobest Award Winners
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The Everyday Tactician
AGENCY:
McCann London
BRAND:
Xbox Game Pass
AWARD:
Grand Prix
ADVERTISER: Microsoft XBOX
The Everyday Tactician
AGENCY:
McCann London
BRAND:
Xbox Game Pass
AWARD:
Grand Prix
ADVERTISER: Microsoft XBOX
Waiting to Live
AGENCY:
VML
BRAND:
NHS Blood and Transplant
AWARD:
Grand Prix
ADVERTISER: NHS Blood and Transplant
If You're Into It, It's In The V&A
AGENCY:
adam&eveDDB
BRAND:
V&A
AWARD:
Grand Prix
ADVERTISER: Victoria and Albert Museum
The Move To -15° (Board)
AGENCY:
Edelman
BRAND:
DP World
AWARD:
Grand Prix
ADVERTISER: DP World
Never Just a Period
AGENCY:
Soundtree Music
BRAND:
Bodyform/Libresse
AWARD:
Grand Prix
ADVERTISER: Essity
Code My Crown
AGENCY:
Edelman
BRAND:
Dove
CATEGORY:
Digital Illustration & Image Design
AWARD:
Gold
ADVERTISER: Unilever
Code My Crown
AGENCY:
Edelman
BRAND:
Dove
CATEGORY:
Diversity & Inclusion in Gaming
AWARD:
Gold
ADVERTISER: Unilever
The Everyday Tactician
AGENCY:
McCann London
BRAND:
Xbox Game Pass
CATEGORY:
Launch/Relaunch
AWARD:
Gold
ADVERTISER: Microsoft XBOX
The Everyday Tactician
AGENCY:
McCann London
BRAND:
Xbox Game Pass
CATEGORY:
Launch/Relaunch
AWARD:
Gold
ADVERTISER: Microsoft XBOX
The Everyday Tactician
AGENCY:
McCann London
BRAND:
Xbox Game Pass
CATEGORY:
Fan Engagement/Distribution Strategy
AWARD:
Gold
ADVERTISER: Microsoft XBOX
The Everyday Tactician
AGENCY:
McCann London
BRAND:
Xbox Game Pass
CATEGORY:
Gaming-Led Brand Experience
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Waiting to Live
AGENCY:
VML
BRAND:
NHS Blood and Transplant
CATEGORY:
Fundraising & Advocacy
AWARD:
Gold
ADVERTISER: NHS Blood and Transplant
If You're Into It, It's In The V&A
AGENCY:
adam&eveDDB
BRAND:
V&A
CATEGORY:
Use of Channel Integration
AWARD:
Gold
ADVERTISER: Victoria and Albert Museum
The World's First AI Augmented Snack
AGENCY:
Sips & Bites
BRAND:
Doritos
CATEGORY:
Use of Gaming/Streaming Platforms
AWARD:
Gold
ADVERTISER: PepsiCo Inc.
The Move To -15° (Board)
AGENCY:
Edelman
BRAND:
DP World
CATEGORY:
Market Disruption
AWARD:
Gold
ADVERTISER: DP World
Aldidas
AGENCY:
McCann Manchester
BRAND:
Aldi
CATEGORY:
Challenger Brand
AWARD:
Gold
ADVERTISER: Aldi
Never Just a Period
AGENCY:
AMV BBDO
BRAND:
Bodyform/Libresse
CATEGORY:
Use of Licensed/Adapted Music
AWARD:
Gold
ADVERTISER: Essity
The Meal
AGENCY:
Leo Burnett
BRAND:
McDonald's
CATEGORY:
Social Behaviour & Cultural Insight
AWARD:
Gold
ADVERTISER: McDonald's
Windows 4
AGENCY:
Uncommon Creative Studio
BRAND:
British Airways
CATEGORY:
Art Direction: Outdoor
AWARD:
Silver
ADVERTISER: International Airlines Group
