2018 The Loeries Award Winners

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2018 Loerie Awards - Grand Prix - Digital Integrated Campaign - Type B
Digital & Interactive Communication

2 Minute Shower Songs

AGENCY: King James
BRAND: Sanlam
CATEGORY: Digital Integrated Campaign - Type B
AWARD: Grand Prix
ADVERTISER: Sanlam

2018 Loerie Awards - Campaign Gold - Data Driven Campaign - Type B
Digital & Interactive Communication

The World's First Baby Marathon Trailer

AGENCY: The Star Film Company
BRAND: Huggies
CATEGORY: Data Driven Campaign - Type B
AWARD: Campaign Gold
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Campaign Gold - Data Driven Campaign - Type B
Digital & Interactive Communication

The World’s First Baby Marathon Episode 2

AGENCY: The Star Film Company
BRAND: Huggies
CATEGORY: Data Driven Campaign - Type B
AWARD: Campaign Gold
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Craft gold - Music & Sound Design - Type B
Digital & Interactive Communication

2 Minute Shower Songs

AGENCY: King James
BRAND: Sanlam
CATEGORY: Music & Sound Design - Type B
AWARD: Craft gold
ADVERTISER: Sanlam

2018 Loerie Awards - Gold - Social Media - Type A
Digital & Interactive Communication

Breaking ballet

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Johannesburg Ballet Company
CATEGORY: Social Media - Type A
AWARD: Gold
ADVERTISER: Johannesburg Ballet Company

2018 Loerie Awards - Campaign Gold - Data Driven Campaign - Type B
Digital & Interactive Communication

Lucky Face

BRAND: LA LIBANAISE DES JEUX
CATEGORY: Data Driven Campaign - Type B
AWARD: Campaign Gold
ADVERTISER: LA LIBANAISE DES JEUX

2018 Loerie Awards - Craft gold - Writing - Type B
Digital & Interactive Communication

The World's First Baby Marathon

AGENCY: The Star Film Company
BRAND: Huggies
CATEGORY: Writing - Type B
AWARD: Craft gold
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Campaign Gold - Data Driven Campaign - Type B
Digital & Interactive Communication

The World's First Baby Marathon

AGENCY: The Star Film Company
BRAND: Huggies
CATEGORY: Data Driven Campaign - Type B
AWARD: Campaign Gold
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Campaign Gold - Data Driven Campaign - Type B
Digital & Interactive Communication

The World's First Baby Marathon

AGENCY: The Star Film Company
BRAND: Huggies
CATEGORY: Data Driven Campaign - Type B
AWARD: Campaign Gold
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Campaign Silver - Digital Integrated Campaign - Type B
Digital & Interactive Communication

The World's First Baby Marathon Trailer

AGENCY: OgilvyOne Johannesburg
BRAND: Huggies
CATEGORY: Digital Integrated Campaign - Type B
AWARD: Campaign Silver
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Campaign Silver - Digital Integrated Campaign - Type B
Digital & Interactive Communication

#RightMyName

AGENCY: M&C Saatchi Abel
BRAND: Nando's
CATEGORY: Digital Integrated Campaign - Type B
AWARD: Campaign Silver
ADVERTISER: Nando's

2018 Loerie Awards - Silver - Social Media - Type A
Digital & Interactive Communication

Slow Trends

AGENCY: TBWA\RAAD
BRAND: Connect Boundless
CATEGORY: Social Media - Type A
AWARD: Silver
ADVERTISER: Connect Boundless

2018 Loerie Awards - Silver - Digital Applications, Games & Interactive Tools - Type A
Digital & Interactive Communication

Culture Captcha

AGENCY: Scanad Kenya ( also Uganda & Tanzania)
BRAND: Kenya Tourism Board
CATEGORY: Digital Applications, Games & Interactive Tools - Type A
AWARD: Silver
ADVERTISER: Kenya Tourism Board

2018 Loerie Awards - Silver - Digital Applications, Games & Interactive Tools - Type A
Digital & Interactive Communication

Culture Captcha

AGENCY: Scanad Kenya ( also Uganda & Tanzania)
BRAND: Kenya Tourism Board
CATEGORY: Digital Applications, Games & Interactive Tools - Type A
AWARD: Silver
ADVERTISER: Kenya Tourism Board

2018 Loerie Awards - Campaign Silver - Data Driven Campaign - Type B
Digital & Interactive Communication

Breaking ballet

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Johannesburg Ballet Company
CATEGORY: Data Driven Campaign - Type B
AWARD: Campaign Silver
ADVERTISER: Johannesburg Ballet Company

2018 Loerie Awards - Silver - Display Advertising - Type A
Digital & Interactive Communication

Drop The Hint

AGENCY: VML
BRAND: AMERICAN SWISS
CATEGORY: Display Advertising - Type A
AWARD: Silver
ADVERTISER: AMERICAN SWISS

2018 Loerie Awards - Campaign Silver - Digital Integrated Campaign - Type B
Digital & Interactive Communication

Lucky Face

BRAND: LA LIBANAISE DES JEUX
CATEGORY: Digital Integrated Campaign - Type B
AWARD: Campaign Silver
ADVERTISER: LA LIBANAISE DES JEUX

2018 Loerie Awards - Campaign Silver - Digital Integrated Campaign - Type B
Digital & Interactive Communication

The World's First Baby Marathon

AGENCY: The Star Film Company
BRAND: Huggies
CATEGORY: Digital Integrated Campaign - Type B
AWARD: Campaign Silver
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2018 Loerie Awards - Bronze - Social Media - Type A
Digital & Interactive Communication

#SheDrives

AGENCY: TBWA\RAAD
BRAND: Nissan
CATEGORY: Social Media - Type A
AWARD: Bronze
ADVERTISER: Renault

2018 Loerie Awards - Bronze - Website or Microsite - Type A
Digital & Interactive Communication

Nomfundo and her sons

AGENCY: King James
BRAND: Sanlam
CATEGORY: Website or Microsite - Type A
AWARD: Bronze
ADVERTISER: Sanlam