International Food and Beverage Creative Excellence Awards

International Food and Beverage Creative Excellence Awards - FAB Awards

Creative Award

London, United Kingdom

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Integrated

The Ring of Comfort

AGENCY: Critical Mass
BRAND: M&M'S
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB & FABulous
ADVERTISER: Mars

The FABulous Awards: Advertising & Innovation

The Ring of Comfort

AGENCY: Critical Mass
BRAND: M&M'S
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB & FABulous
ADVERTISER: Mars

2024 FAB Awards - FAB (Gold) - Confectionery & Snacks

Social Media / Social Business

Put Peanut Butter In It

AGENCY: Mother London
BRAND: Reese's
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB (Gold)
ADVERTISER: The Hershey Company

Influencer Marketing

The Ring of Comfort

AGENCY: Critical Mass
BRAND: M&M'S
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB (Gold)
ADVERTISER: Mars

Brand Redesign

La Dolce Vita

AGENCY: Design Bridge & Partners
BRAND: Pastiglie Leone
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB (Gold)
ADVERTISER: Pastiglie Leone

Best Use Of Media

Butterkist Microwave

AGENCY: St. Luke’s Communications
BRAND: Butterkist
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB (Gold)
ADVERTISER: HP Foods

Branded Content & Entertainment

Groundhog LAY'S

AGENCY: OMD USA
BRAND: Lay's
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: FAB (Gold)
ADVERTISER: PepsiCo Inc.

2024 FAB Awards - Silver - Confectionery & Snacks

TV & Cinema Commercials

The Ring of Comfort

AGENCY: Critical Mass
BRAND: M&M'S
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Mars

Packaging Design

La Dolce Vita

AGENCY: Design Bridge & Partners
BRAND: Pastiglie Leone
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Pastiglie Leone

Poster / Outdoor / OOH

Doritos Dinamita: Super Bowl x Luxor® (Board)

AGENCY: OMD USA
BRAND: Doritos
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: PepsiCo Inc.

Packaging Design

Fortnum & Mason Boiled Sweets

AGENCY: Together Design
BRAND: Fortnum & Mason
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Fortnum & Mason

The Effectiveness Awards: Sales Promotion

TREK x Decathlon Everybody Active

AGENCY: Cat Among The Pigeons
BRAND: TREK x Decathlon
YEAR: 2024
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Natural Balance Foods

2023 FAB Awards - Gold - Confectionery & Snacks

Press & Print

#gograbthebutterkist for #wagathachristie

AGENCY: St. Luke’s Communications
BRAND: Butterkist
YEAR: 2023
CATEGORY: Confectionery & Snacks
AWARD: Gold
ADVERTISER: KP Snacks

2023 FAB Awards - Silver - Confectionery & Snacks

Integrated Campaign

Spokescandies on Pause

AGENCY: BBDO New York
BRAND: M&M's
YEAR: 2023
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Mars, Inc.

Packaging Design

Charbonnel et Walker Easter Collection

AGENCY: Together Design
BRAND: Charbonnel et Walker
YEAR: 2023
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Charbonnel et Walker

Guerilla Marketing

Snickerchief

AGENCY: BBDO New York
BRAND: Snickers
YEAR: 2023
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Mars, Inc.

Brand Redesign

Chew Plants, Not Plastic

AGENCY: Mother London
BRAND: Nuud
YEAR: 2023
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: Nuud Snacks

Poster / Outdoor / OOH

The Flaming Billboard

AGENCY: Sips & Bites
BRAND: Doritos x Burger King
YEAR: 2023
CATEGORY: Confectionery & Snacks
AWARD: Silver
ADVERTISER: PepsiCo Inc.

2022 FAB Awards - Gold - Confectionery & Snacks

Integrated Campaign

For When It's Time

AGENCY: Energy BBDO
BRAND: Extra
YEAR: 2022
CATEGORY: Confectionery & Snacks
AWARD: Gold
ADVERTISER: Mars-Wrigley

Guerilla Marketing

Here For The Drama

AGENCY: St. Luke’s Communications
BRAND: Butterkist
YEAR: 2022
CATEGORY: Confectionery & Snacks
AWARD: Gold
ADVERTISER: KP Snacks