2011 Cristal Media & ADvertising Summit Award Winners

Cristal Media & ADvertising Summit

Creative Award

Boulogne Billancourt, France

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2011 Cristal - Grand Cristal Cyber

CYBER

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Grand Cristal Cyber
ADVERTISER: Reebok

2011 Cristal - Grand Cristal Cyber

CYBER

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Grand Cristal Cyber
ADVERTISER: Reebok

2011 Cristal - Cristal - Transport / Tourism / Travel

CYBER

Secrets Behind the Paintings (106s)

AGENCY: Leo Burnett Central & Eastern Europe
BRAND: Sukiennice Museum
CATEGORY: Transport / Tourism / Travel
AWARD: Cristal
ADVERTISER: Sukiennice Museum

2011 Cristal - Cristal - Environment and Sustainable Development

CYBER

A New Warrior (Film)

AGENCY: DDB Paris
BRAND: Greenpeace
CATEGORY: Environment and Sustainable Development
AWARD: Cristal
ADVERTISER: Greenpeace

2011 Cristal - Cristal - Environment and Sustainable Development

CYBER

A New Warrior (Board)

AGENCY: DDB Paris
BRAND: Greenpeace
CATEGORY: Environment and Sustainable Development
AWARD: Cristal
ADVERTISER: Greenpeace

2011 Cristal - Cristal - Viral Film

CYBER

WTF ! Insane Human Curling

AGENCY: Buzzman
BRAND: Bic Flex 3
CATEGORY: Viral Film
AWARD: Cristal
ADVERTISER: Bic

2011 Cristal - Cristal - Culture / Entertainment / Game / Sport

CYBER

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Culture / Entertainment / Game / Sport
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Culture / Entertainment / Game / Sport

CYBER

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Culture / Entertainment / Game / Sport
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Food / Drink Mass-Consumption Product / Home Product

CYBER

Lullabies

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Ikea
CATEGORY: Food / Drink Mass-Consumption Product / Home Product
AWARD: Cristal
ADVERTISER: IKEA

2011 Cristal - Cristal - Media (TV, press, Internet, radio)

CYBER

Louder is Better

AGENCY: Buzzman
BRAND: Virgin Radio
CATEGORY: Media (TV, press, Internet, radio)
AWARD: Cristal
ADVERTISER: Virgin

2011 Cristal - Cristal - Mobile Marketing (mobile application, site...)

CYBER

Single Single Release

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Comviq
CATEGORY: Mobile Marketing (mobile application, site...)
AWARD: Cristal
ADVERTISER: Comviq

2011 Cristal - Cristal - Viral Mechanism (device and creation, including social)

CYBER

The Desperados Experience

AGENCY: Serviceplan Group France
BRAND: Desperados
CATEGORY: Viral Mechanism (device and creation, including social)
AWARD: Cristal
ADVERTISER: Brasseries Fischer

2011 Cristal - Cristal - Interactive and Dynamic Banner

CYBER

Builders Of Infinity

AGENCY: Serviceplan Group
BRAND: Lego
CATEGORY: Interactive and Dynamic Banner
AWARD: Cristal
ADVERTISER: Lego

2011 Cristal - Cristal - Charity / General Interest

CYBER

Infi-Knit

AGENCY: LBi
BRAND: MacMillan Cancer Relief
CATEGORY: Charity / General Interest
AWARD: Cristal
ADVERTISER: Macmillan Cancer Relief

2011 Cristal - Cristal - Information Technology / Telecommunication

CYBER

The Amazing Calls

AGENCY: Buzzman
BRAND: Nokia Lumia
CATEGORY: Information Technology / Telecommunication
AWARD: Cristal
ADVERTISER: Nokia

2011 Cristal - Special Mention - Viral Film

CYBER

Clever Dick

AGENCY: TBWA\PARIS
BRAND: Aides
CATEGORY: Viral Film
AWARD: Special Mention
ADVERTISER: Aides

2011 Cristal - Special Mention - Viral Film

CYBER

Oranges Provide Energy

AGENCY: DDB Paris
BRAND: Tropicana
CATEGORY: Viral Film
AWARD: Special Mention
ADVERTISER: PepsiCo Inc.