2022 Spikes Asia Award Winners

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2022 Spikes Asia - Gold Spike - Not-for-profit / Charity / Government
Strategy Effectiveness

Your Plastic Diet

AGENCY: Grey Worldwide
BRAND: WWF
CATEGORY: Not-for-profit / Charity / Government
AWARD: Gold Spike
ADVERTISER: WWF

2022 Spikes Asia - Gold Spike - Multi-market Strategy
Strategy Effectiveness

H is for Handwashing

AGENCY: MullenLowe Lintas Group
BRAND: Lifebuoy
CATEGORY: Multi-market Strategy
AWARD: Gold Spike
ADVERTISER: Lifebuoy

2022 Spikes Asia - Gold Spike - Use of Mobile & Devices
Strategy Effectiveness

The Unfiltered History Tour

AGENCY: Dentsu Webchutney
BRAND: VICE World News
CATEGORY: Use of Mobile & Devices
AWARD: Gold Spike
ADVERTISER: Vice Media

2022 Spikes Asia - Silver - Use of Insights & Analytics
Strategy Effectiveness

Your Plastic Diet

AGENCY: Grey Worldwide
BRAND: WWF
CATEGORY: Use of Insights & Analytics
AWARD: Silver
ADVERTISER: WWF

2022 Spikes Asia - Silver - Corporate Purpose & Social Responsibility
Strategy Effectiveness

One House to save many

AGENCY: Leo Burnett
BRAND: Suncorp
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Silver
ADVERTISER: Suncorp Metway

2022 Spikes Asia - Silver - Corporate Purpose & Social Responsibility
Strategy Effectiveness

H is for Handwashing

AGENCY: MullenLowe Lintas Group
BRAND: Lifebuoy
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Silver
ADVERTISER: Lifebuoy

2022 Spikes Asia - Silver - Brave Brands
Strategy Effectiveness

The Unfiltered History Tour

AGENCY: Dentsu Webchutney
BRAND: VICE World News
CATEGORY: Brave Brands
AWARD: Silver
ADVERTISER: Vice Media

2022 Spikes Asia - Bronze - Breakthrough on a Budget
Strategy Effectiveness

Meddle in the New Zealand Election

AGENCY: Special Group
BRAND: Every Kiwi Vote Counts
CATEGORY: Breakthrough on a Budget
AWARD: Bronze
ADVERTISER: Every Kiwi Vote Counts

2022 Spikes Asia - Bronze - Not-for-profit / Charity / Government
Strategy Effectiveness

When will she be right?

AGENCY: Droga 5 ANZ
BRAND: UN Women Australia
CATEGORY: Not-for-profit / Charity / Government
AWARD: Bronze
ADVERTISER: United Nations Women

2022 Spikes Asia - Bronze - Market Disruption
Strategy Effectiveness

One House to save many

AGENCY: Leo Burnett
BRAND: Suncorp
CATEGORY: Market Disruption
AWARD: Bronze
ADVERTISER: Suncorp Metway

2022 Spikes Asia - Bronze - Use of Social & Digital Platforms
Strategy Effectiveness

The Unfiltered History Tour

AGENCY: Dentsu Webchutney
BRAND: VICE World News
CATEGORY: Use of Social & Digital Platforms
AWARD: Bronze
ADVERTISER: Vice Media

2022 Spikes Asia - Bronze - Travel, Leisure, Retail, Restaurants & Fast Food Chains
Strategy Effectiveness

The Grey Wiggle

AGENCY: Special Group
BRAND: Uber Eats
CATEGORY: Travel, Leisure, Retail, Restaurants & Fast Food Chains
AWARD: Bronze
ADVERTISER: Uber Eats

2022 Spikes Asia - Bronze - Long-term Strategy
Strategy Effectiveness

Long - Help

AGENCY: Droga 5 ANZ
BRAND: NRMA
CATEGORY: Long-term Strategy
AWARD: Bronze
ADVERTISER: IAG