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- 1-10HOLDINGS Inc, Tokyo
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- Dentsu Inc., Tokyo
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- Drill Inc., Tokyo
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- Geometry Japan, Tokyo
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- Phantasia | Wunderman, Lima
- Publicis Guangzhou, Guangzhou
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- Publicis Middle East, Dubai
- Publicis Shanghai
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- Serviceplan Campaign X, München
- Serviceplan design, München
- Serviceplan Group, Munich
- Sick Dog Wolf Man, Melbourne
- Six Tokyo
- Storyteller, Bangkok
- TBWA\HAKUHODO, Tokyo
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- TDI Group, Minsk
- Tencent, Shanghai
- Tohokushinsha Film Corporation, Tokyo
- Tokyu Agency,Inc., Tokyo
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- Visual Identity V.I., Melbourne
- VML Ogilvy Japan, Tokyo
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- White Rabbit, Budapest
- Wieden + Kennedy, Tokyo
- Y&R Manila, Makati
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- You've Got Pictures Korea, Seoul
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- Cancer Society of Finland
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- Chevron Corporation
- Close To Nature Flowers
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- DB Breweries Ltd.
- Deaf Association of Bangkok
- Dentsu Advertising Awards Selection Council
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- Dot Incorporation
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- East Japan Railway Company
- Electrolux
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- Ezaki Glico Co., Ltd.
- FDA - Food and Drug Administration
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- Gândul
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- Kagawa Prefecture
- Kirin Co. Ltd
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- Koszyki Hall
- La Trobe University
- Lazada.com
- Leica Gallery São Paulo
- Link (Liberty In North Korea)
- Lion Pty Ltd
- Little Hearts Foundation
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- Metro Großhandels GmbH
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- Ministry of Internal Affairs of Belarus
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- Cancer Society Of Finland
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- Deaf Association of Bangkok
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- Dot. Smartwatch
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- East Japan Railway Company
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- Ezaki Glico
- FDA - Food and Drug Administration
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- Little Hearts Foundation
- Luna Luna
- Maxis Telco
- McDonald's
- Metro
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- Ministry of Internal Affairs of Belarus
- Ministry of Environment Republic of South Korea
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- Mortein
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- Nike
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- Nissan Caravan
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- Operation Smile
- PS the Children
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- Parkinson's NSW
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- Protect & Save The Children
- Retail - Bookstore
- Rokujigen
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- Salud sin Filas
- Samsung Galaxy S7
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- Scrabble Keyboard
- Seine River Cafe
- Services For Travelers
- Sigmu Secom
- Softbank
- Sony Interactive Entertainment Inc.
- Spotify
- Spotify Japan
- Standard Chartered Bank
- Strellson
- Su22
- Syn Music
- Sölden
- TAIYO HOLDINGS
- TOTTORI WEST
- Takashimaya
- Telefónica Foundation
- Tencent Charity
- Tesco Safety Bags
- Thai Health Promotion
- Thai Samsung Electronics / Thai Association of The Blind
- The Cream Union
- The Glenlivet
- The Hoshi Awards
- The Invisibles
- The Lost Dogs Home
- The Mirror Foundation
- The New Zealand Breast Cancer Foundation
- The North Face Korea
- The University Of Melbourne
- Tic Tac
- Toyota
- Toyota I-Road
- Transport Accident Commission
- Tsuruya
- UN Women Pakistan
- UberEats
- Uniqlo
- United Nations Women
- Visa payWave
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- WWF Hungary
- Wellcome
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- Xiaomi
- Xihan Action
- YKK
- YMCA Victoria
- Ötztal Tourismus
- #BeatMe
- #Minohodoshirazu
- #TackleTheRisk
- #WTFast
- A.I. < M.I.
- Afterlife
- Air-Chair School Girls
- All for that first hello
- An Experiment of the Imagination
- Archimedes Trajano
- Beware of Strangers
- Beyond The Dream
- Beyond the Ordinary World
- Blind Passion
- Block Out The Chaos
- BOOMEWRONG
- Calendar of Pain
- Calm Hurricane
- Care Counts
- Chad vs Larry
- Child Labours Call
- Chop-Chop
- Cogy wheelchair
- Crafted By My Heart
- CS Light Bulbs
- D&AD Awards
- Delicious Supplement
- Digital Goldfish Scooping
- Dims Dad Pedro
- Dirty Watercolor
- Discover New Music With Emojis
- Donate A Fish
- Draw and Release
- Dreams
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- Everything in Black & White
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- Eyes on Gigi
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- Family Time Test
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- Flounder fish
- Foot Type Test AD
- French Saying Series
- Friend-Making Mug
- Fully Booked
- Gameboy
- Giant Killer
- Girl in the Mask
- Glicode
- Go So Big
- Go Strong
- Gone Girls
- GRAVITY CAT
- Green Light Run
- GREEN LIGHT RUN
- Hearing Rescue
- Heat Tech Window
- Honda. Great Journey.
- Hot Drive
- How I love you so
- I Have A Beautiful Heart
- In The Name Of The Mamba
- Joy in every Parcel
- Kids Motor Show
- Kimono Wearing The Rain
- Know You Again
- Life Pump
- Like Father, Like Daughter
- Liter Lottery
- Little Counts
- Little Spark of Force to Change the World
- Living Landscapes
- Look 2
- LOVING BANGKOK NIGHT
- Loving the night
- Made Possible By Melbourne
- Make your Mark
- Make Yourself Unstoppable
- Make Yourself Unstoppable
- Mask
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- MI KIDS GPS SMART WATCH
- Misheard Font
- My Sole Story
- Nail House
- Never Settle
- New angle, New World.
- New Music, New Me
- New Smart Business Person
- Nike Unlimited Stadium
- No Place To Hide
- Noodle Cradle
- Now in Fruit Flavours
- Nursery Crimes
- Oil Man and The Match Girl
- Peach boy
- People You May Know
- Personal Innovation Act
- Pieces in harmony
- Pocket with Love
- Prayer For Good
- Premmie Proud
- ProPILOT CHAIR
- Rail Safety Week
- Recycled Cocktail Lemons Eco Soap
- Red Card to Violence
- Remixgram
- Romanians Adopt Remainians
- Samuel goes to Conan
- Sand Made From Bottles, Not Beach
- Save me - the ski pass that saves lives
- Save Me – The Ski Pass That Saves Lives
- Scrabble Keyboard
- Shackleton's Return
- Shocking fact
- Single Belief
- Sloth
- Smile Lock Outlet
- SOS Running Man
- Speed Limit Monk Statue
- Sticking Together, No Matter What
- Straw City
- Tesco Safety Bags
- The 'All-You-Can't-Eat' Doggy Bag
- The Adhesive Billboards That Keep Sticking In Your Mind
- The Amazing Wireless Vacuum Cleaner Concert
- The Annoying Lump
- The Balanced Bag
- The Bold New Honda Civic | Chase It
- The Break-Up
- THE BULLETPEN
- The Child Replacement Programme
- The Daily Catch
- The First Braille Smartwatch
- The Good Library Project
- The Greatest Recruit
- The Hunt Alone
- The Invisibles
- The Invisibles
- The Live Fish Pack
- The Long-Lasting Uniform
- The making of the new Vitz story
- The Missing Look-Alike
- The Most Loving Instruction Manual
- The only person to survive on our roads - Meet Graham
- The Professional of Japan
- the sickest Mannequin Challenge
- The Study of Human Being
- The Unusual Football Field
- The Walls - Sprint-Summer 17
- The world is your playground
- The World's First Para Sports VR
- Think Difficult
- Toilet Paper For Smartphones
- Tokyo Culture Story
- Touchable Ink
- United Nations Women
- Unlimited Stadium
- Vegeloop
- Visa payWave
- Voice Chocolate
- Voice of Addiction
- Wait with a Mate
- Want to be Next?
- We Are All Connected
- We Get Freshness
- What Is Up
- Where does the time go ?
- YMCA Playnasium
- You Gotta Be Yourself
- You're Accepted
- Zipper & Bears
- Ambient
- Applications
- Billboard
- Case Study
- Cinema
- Digital
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- Events
- Interactive Outdoor Experience
- Magazine Custom Publishing
- Media Buying & Planning
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- Packaging, Branding & Design
- Poster
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- Television & Cinema
- Web Film
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Direct
The Annoying Lump
AGENCY:
Colenso BBDO Auckland
BRAND:
The New Zealand Breast Cancer Foundation
CATEGORY:
Integrated campaign led by direct
AWARD:
Silver
ADVERTISER: The New Zealand Breast Cancer Foundation