2020 MAD STARS Award Winners

MAD STARS

Creative Award

Busan, South Korea

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2020 MAD STARS - Gold - Activation Sectors / campaign (e.g. Finance / Services /

AD STARS: Creative eCommerce

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Activation Sectors / campaign (e.g. Finance / Services /
AWARD: Gold
ADVERTISER: MasterCard International

AD STARS: Brand Experience & Activation

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Activation Use of Brand Experience & stunts /live Use of promotional
AWARD: Gold
ADVERTISER: MasterCard International

2020 MAD STARS - Gold - Use of Interactive: Use of Web Platforms

AD STARS: Interactive

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Use of Interactive: Use of Web Platforms
AWARD: Gold
ADVERTISER: MasterCard International

2020 MAD STARS - Gold - Sectors: Government Finance / Services /

AD STARS: Direct

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Sectors: Government Finance / Services /
AWARD: Gold
ADVERTISER: MasterCard International

2020 MAD STARS - Silver - Sectors: Finance / Services

AD STARS: PR

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Sectors: Finance / Services
AWARD: Silver
ADVERTISER: MasterCard International

2020 MAD STARS - Silver - Ambient (Non standard): Government Live Advertising and Events

AD STARS: Outdoor

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Ambient (Non standard): Government Live Advertising and Events
AWARD: Silver
ADVERTISER: MasterCard International

2020 MAD STARS - Silver - Use of Direct Marketing: Use of digital in a direct marketing

AD STARS: Direct

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Use of Direct Marketing: Use of digital in a direct marketing
AWARD: Silver
ADVERTISER: MasterCard International

2020 MAD STARS - Silver - Use of Media: Use of special events

AD STARS: Media

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Use of Media: Use of special events
AWARD: Silver
ADVERTISER: MasterCard International

2020 MAD STARS - Bronze - Use of Data: Data Integration

AD STARS: Data Insights

Astronomical Sales (75s)

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: MasterCard
CATEGORY: Use of Data: Data Integration
AWARD: Bronze
ADVERTISER: MasterCard International