2023 MAD STARS Award Winners

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2023 MAD STARS - Grand Prix - Film Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Film Stars
AWARD: Grand Prix
ADVERTISER: McDonald's

2023 MAD STARS - Gold - Entertainment Video Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Entertainment Video Stars
AWARD: Gold
ADVERTISER: McDonald's

2023 MAD STARS - Bronze - Design Stars

McSwings

AGENCY: Leo Burnett Middle East & North Africa
BRAND: McDonald's
CATEGORY: Design Stars
AWARD: Bronze
ADVERTISER: McDonald's

2023 MAD STARS - Bronze - Direct Stars

McSwings

AGENCY: Leo Burnett Middle East & North Africa
BRAND: McDonald's
CATEGORY: Direct Stars
AWARD: Bronze
ADVERTISER: McDonald's

2023 MAD STARS - Bronze - Design Stars

Donation Wallpaper

AGENCY: Leo Burnett Taiwan
BRAND: McDonald's
CATEGORY: Design Stars
AWARD: Bronze
ADVERTISER: McDonald's

2023 MAD STARS - Bronze - Mobile Stars

Donation Wallpaper

AGENCY: Leo Burnett Taiwan
BRAND: McDonald's
CATEGORY: Mobile Stars
AWARD: Bronze
ADVERTISER: McDonald's

2023 MAD STARS - Bronze - Viral Video Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Viral Video Stars
AWARD: Bronze
ADVERTISER: McDonald's

2023 MAD STARS - Crystal - Strategy Stars

EatQual

AGENCY: DDB Mudra
BRAND: McDonald's
CATEGORY: Strategy Stars
AWARD: Crystal
ADVERTISER: McDonald's

2023 MAD STARS - Crystal - Direct Stars

McSwings

AGENCY: Leo Burnett Middle East & North Africa
BRAND: McDonald's
CATEGORY: Direct Stars
AWARD: Crystal
ADVERTISER: McDonald's

2023 MAD STARS - Crystal - Design Stars

Donation Wallpaper

AGENCY: Leo Burnett Taiwan
BRAND: McDonald's
CATEGORY: Design Stars
AWARD: Crystal
ADVERTISER: McDonald's

2023 MAD STARS - Crystal - Film Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Film Stars
AWARD: Crystal
ADVERTISER: McDonald's

2023 MAD STARS - Crystal - Social & Influencer Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Social & Influencer Stars
AWARD: Crystal
ADVERTISER: McDonald's

2023 MAD STARS - Crystal - Viral Video Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Viral Video Stars
AWARD: Crystal
ADVERTISER: McDonald's