MAD STARS Winners

MAD STARS

Creative Award

Busan, South Korea

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2023 MAD STARS - Silver - Direct Stars

Dot Pad. The first smart tactile graphics display.

AGENCY: Serviceplan Germany
BRAND: Dot Pad
YEAR: 2023
CATEGORY: Direct Stars
AWARD: Silver
ADVERTISER: Dot Incorporation

2023 MAD STARS - Crystal - Direct Stars

There's Nothing Comic About Dyslexia

AGENCY: INNOCEAN Europe
BRAND: Dyslexia Scotland
YEAR: 2023
CATEGORY: Direct Stars
AWARD: Crystal
ADVERTISER: Dyslexia Scotland

2022 MAD STARS - Crystal - Use of Direct Marketing: Use of digital in a direct marketing campaign (e.g. websites, microsites, search engine marketing, viral marketing, banner ads, email marketing, digital POS, video games, mobi

Direct

The Bookcase for Tolerance (135s)

AGENCY: Innocean Worldwide Europe
BRAND: Anne Frank House
YEAR: 2022
CATEGORY: Use of Direct Marketing: Use of digital in a direct marketing campaign (e.g. websites, microsites, search engine marketing, viral marketing, banner ads, email marketing, digital POS, video games, mobi
AWARD: Crystal
ADVERTISER: Anne Frank House

2022 MAD STARS - Crystal - Sectors: Not-for-profit / Charity/ Government

Direct

The Bookcase for Tolerance (135s)

AGENCY: Innocean Worldwide Europe
BRAND: Anne Frank House
YEAR: 2022
CATEGORY: Sectors: Not-for-profit / Charity/ Government
AWARD: Crystal
ADVERTISER: Anne Frank House

2022 MAD STARS - Crystal - Use of Direct Marketing: Ambient media (e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction)

Direct

M.AD Game Changers

AGENCY: Innocean Worldwide Europe
BRAND: Miami Ad School
YEAR: 2022
CATEGORY: Use of Direct Marketing: Ambient media (e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction)
AWARD: Crystal
ADVERTISER: Miami Ad School Hamburg