2021 Tangrams Award Winners

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2021 Tangrams - Silver - Small Budget Marketing Campaign
EFFECTIVENESS

Your Plastic Diet

AGENCY: Grey Worldwide
BRAND: WWF
CATEGORY: Small Budget Marketing Campaign
AWARD: Silver
ADVERTISER: WWF

2021 Tangrams - Silver - Not-for-Profit / Charity / Government
DIGITAL STRATEGY

Global Pride Crossing

AGENCY: We are social
BRAND: Global Pride
CATEGORY: Not-for-Profit / Charity / Government
AWARD: Silver
ADVERTISER: InterPride, the European Pride Organizers Association and national Pride networks

2021 Tangrams - Silver - Gaming
DIGITAL STRATEGY

Global Pride Crossing

AGENCY: We are social
BRAND: Global Pride
CATEGORY: Gaming
AWARD: Silver
ADVERTISER: InterPride, the European Pride Organizers Association and national Pride networks

2021 Tangrams - Silver - Personalisation
DATA & ANALYTICS

Small Business Drive

AGENCY: TBWA\ Hong Kong
BRAND: Lexus
CATEGORY: Personalisation
AWARD: Silver
ADVERTISER: Lexus

2021 Tangrams - Silver - Durable Consumer Goods
EFFECTIVENESS

#SubtlySponsoredPosts

AGENCY: Leo Burnett Sydney
BRAND: Samsung Galaxy A
CATEGORY: Durable Consumer Goods
AWARD: Silver
ADVERTISER: Samsung Group

2021 Tangrams - Silver - Consumer Services / Business to Business
EFFECTIVENESS

The Other Team

AGENCY: The Monkeys
BRAND: Telstra
CATEGORY: Consumer Services / Business to Business
AWARD: Silver
ADVERTISER: Telstra Corporation

2021 Tangrams - Silver - Consumer Services / Business to Business
EFFECTIVENESS

Every Home is Worth Protecting

AGENCY: The Monkeys
BRAND: NRMA
CATEGORY: Consumer Services / Business to Business
AWARD: Silver
ADVERTISER: NRMA

2021 Tangrams - Silver - Sponsorship & Event Marketing
MEDIA STRATEGY

L'Oréal Paris’ Infallible Hotpot Challenge

AGENCY: Mindshare China
BRAND: L'Oréal
CATEGORY: Sponsorship & Event Marketing
AWARD: Silver
ADVERTISER: L'Oréal

2021 Tangrams - Silver - Travel, Leisure, Retail, Restaurants & Fast Food Chains
2021 Tangrams - Silver - GAMING
DIGITAL STRATEGY

Pizza Hut Female Gamers' New Hero

AGENCY: Mindshare China
BRAND: Pizza Hut
CATEGORY: GAMING
AWARD: Silver
ADVERTISER: Pizza Hut

2021 Tangrams - Silver - Silver
DIGITAL STRATEGY

It's Just A Period

AGENCY: DDB Mudra Group
BRAND: Stayfree Sanitary Napkins
CATEGORY: Silver
AWARD: Silver
ADVERTISER: Johnson & Johnson

2021 Tangrams - Silver - Durable Consumer Goods
DIGITAL STRATEGY

Winning Retail Search With Price (Extensions)

AGENCY: MediaCom APAC
BRAND: adidas
CATEGORY: Durable Consumer Goods
AWARD: Silver
ADVERTISER: adidas

2021 Tangrams - Silver - Response / Real-Time Data
DATA & ANALYTICS

Winning Retail Search With Price (Extensions)

AGENCY: MediaCom APAC
BRAND: adidas
CATEGORY: Response / Real-Time Data
AWARD: Silver
ADVERTISER: adidas