Ivo Roefs

Dutch Digital Agencies is the leading sector association and knowledge organisation for the Dutch digital industry. Its membership comprises the country’s top digital agencies that together form the vanguard of the sector in the Netherlands.

The VEA is a very active foundation of the leading communication consultancy agencies in the Netherlands. Acting as the industry’s trailblazer, the VEA develops activities that contribute to optimizing the professional standards of the advertising trade. The VEA does this by encouraging creativity and effectiveness. And also by motivating talent to choose a career in advertising and offering products that further develop that talent. The VEA also safeguards its members’ interests vis-à-vis the government, clients, the media and suppliers.

SIRE is an independent foundation whose aim is to publicly highlight low-profile social issues, make them debatable, and put them on the agenda of citizens, opinion leaders and decision-makers. SIRE aims to open people’s eyes, make them think, and let them realize that certain issues must nog be neglected. In this way, SIRE wants to contribute to a dynamic and socially-committed society. With complimentary support from the communication industry, SIRE uses multimedia campaigns to further its ends.

The Advertising Code Commission has been 50 years the body in the field of self-regulation of advertising. The Advertising Code Commission promotes responsible advertising with the aim to ensure the reliability and credibility of advertising industry.