-Trilingual (English, French & Arabic) experienced Communication professional with over than 29 years in the business spanning in Lebanon & the Middle East, holding of the Lebanese & French nationality.
-Responsible for overseeing all aspects of the business, managing daily operations, and responsible for developing the Agency’s strategy and ensuring that it’s aligned with the needs of the clients, colleagues and the industry as whole.
-Gained extensive experience by working on numerous local and multinational clients across various industries, from banking, Real Estate, Insurance, Political, FMCGs, Ministries, & NGO’s.
-Deep understanding of the advertising industry and the latest trends and technologies.
-Strong leadership and management skills, as well as the ability to build and maintain relationships with clients and partners.
Member of the Executive Committee of the International Advertising Association, Lebanon chapter.