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Create a profile
Bill Smedley
Editor
at
VML
London, United Kingdom
Follow
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About
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Work
Awards
My Latest Work
SEE ALL WORK
The Emotional Toll of Diabetes
He's Coming Home
Bravo Brian
Better
The Emotional Toll of Diabetes
He's Coming Home
Bravo Brian
Better
The Emotional Toll of Diabetes
He's Coming Home
Bravo Brian
Better
About me
This profile was created because Bill Smedley has been referenced on AdForum.
It's my profile and I want to edit it.
Sector Experience
Health & Pharmaceutical Products
Anti-Domestic Violence, Sexual Abuse
Rice, Pasta, Dehydrated Vegetables & Cereals
Insurance
Disease Awareness, Support Groups & Associations
TV/Radio Programs & Stations
Telecommunications Services
Online Auction
Credit Cards
Institutional/Public Interest/Non-Profit Org.
Transport, Travel and Tourism
Banking & Financial Services, Investments, Stock Brokers
Community Website
Potato Chips, Crisps & Crackers
Online Leisure & Entertainment Services
Beers, Ciders, Lagers
Department Stores, Supermarkets
Retail, Distribution & Restaurants
Tools, Do-It-Yourself Products
Makeup
Lottery & Gambling
Charities, Foundations, Volunteers
Food
Cars
Road Safety
Colleges, Universities & Education Centers
Newspapers, Magazines, Books
Restaurants & Fast Food
State Employment, Forces & Police Recruitment
Apparel, Fashion & Footwear
Government Information & Services
Mayonnaise, Ketchup, Mustards
Biscuits, Bread, Crispbread
Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
Dairy Products & Eggs
Toiletries
Apparel & Accessories Stores
Cheese
Public Safety, Health & Hygiene
Soft Drinks, Tonics
Tires, Accessories, Oil, Petrol, Gasoline
TV, Hi-Fi, Video, Personal Stereo & Accessories
show more
Awards
2024 Advertising Creative Circle Awards
2024 CLIO Awards
2023 Cíclope International Advertising Craft Festival
2023 Campaign Big Awards
2023 Kinsale Shark Advertising Festival
2023 Cannes Lions International Festival of Creativity
2023 British Arrows
2023 D&AD Awards
2023 Art Directors Club of Europe
2021 LIA
2021 ADC Annual Awards
2017 Eurobest
2016 The One Show
2015 The APA Show
2015 Epica Awards
2014 ANDY Awards
2008 Cristal Media & ADvertising Summit
2007 Golden Award of Montreux
2006 AICP Show
2004 First Boards Awards
2004 IPA Effectiveness Awards
2004 WARC
2004 CRESTA
2003 BoB - Best of the Best Awards
2003 International Automotive Advertising Awards (IAAA)
2003 The Advertising Festival Ad Awards Tenerife
2003 WFA Hall of Fame Award
show more
People I worked with
James Rouse
Director
Wonderhood Studios
Benji Howell
Producer
Biscuit Filmworks UK
Anthony Moore
Sound Engineer
Factory Studios
Paul Silburn
Advertising Creative
Bartle Bogle Hegarty
David Golding
Founder / Chief Strategy Officer
New Commercial Arts
My Work
SEE ALL WORK
5365
Newborn
BRAND:
American Family Insurance
AGENCY:
Elite Media
5677
Alzheimer’s Society
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5761
Hilary and Pauline
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5593
Cynthia and Raymond
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5724
Mark and Caroline
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5571
The Ultimate Vow
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
6308
The Ultimate Vow
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5734
He's Coming Home
BRAND:
Women's Aid
AGENCY:
House 337
1966
Our Christmas 2021
BRAND:
BBC
AGENCY:
BBC Creative Services
Positions
Editor
VML
Work
1292
The Emotional Toll of Diabetes
BRAND:
Abbott Laboratories
AGENCY:
VML
Editor
House 337
Work
Awards
3478
He's Coming Home
BRAND:
Women's Aid
AGENCY:
House 337
5734
He's Coming Home
BRAND:
Women's Aid
AGENCY:
House 337
2023 Advertising Creative Circle Awards
2023 Campaign Big Awards
2023 Kinsale Shark Advertising Festival
2023 Cannes Lions International Festival of Creativity
2023 British Arrows
2023 D&AD Awards
2023 Art Directors Club of Europe
Editor
BMB
Work
13035
Bravo Brian
BRAND:
La Famiglia Rana
AGENCY:
BMB
Editor
Elite Media
Work
5753
Better
BRAND:
American Family Insurance
AGENCY:
Elite Media
5365
Newborn
BRAND:
American Family Insurance
AGENCY:
Elite Media
Editor
New Commercial Arts
Work
Awards
5677
Alzheimer’s Society
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5761
Hilary and Pauline
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5593
Cynthia and Raymond
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5724
Mark and Caroline
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
5571
The Ultimate Vow
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
6308
The Ultimate Vow
BRAND:
Alzheimer’s Society UK
AGENCY:
New Commercial Arts
show more
2024 Advertising Creative Circle Awards
2024 CLIO Awards
2023 Cíclope International Advertising Craft Festival
2023 Cannes Lions International Festival of Creativity
2023 Kinsale Shark Advertising Festival
Editor
BBC Creative Services
Work
Awards
1966
Our Christmas 2021
BRAND:
BBC
AGENCY:
BBC Creative Services
2022 Advertising Creative Circle Awards
2022 Kinsale Shark Advertising Festival
Editor
Grey London
Work
Awards
5824
Vodafone Secure Net
BRAND:
Vodafone
AGENCY:
Grey London
6404
True Connections
BRAND:
Vodafone
AGENCY:
Grey London
2023 Advertising Creative Circle Awards
2022 Kinsale Shark Advertising Festival
Editor
McCann London
Work
5776
There’s a small business for that
BRAND:
eBay
AGENCY:
McCann London
Editor
Droga5
Work
Awards
13369
The Payment Part is Just the Start
BRAND:
Barclaycard Business
AGENCY:
Droga5
10431
I Shouldn't Even Be Here- Pirate
BRAND:
Secret Escapes
AGENCY:
Droga5
15349
I Shouldn't Even Be Here- Incarcerated
BRAND:
Secret Escapes
AGENCY:
Droga5
9897
I Shouldn't Even Be Here- Ambush
BRAND:
Secret Escapes
AGENCY:
Droga5
14033
A Race Car Set Free
BRAND:
SEAT
AGENCY:
Droga5
show more
2023 British Arrows
2022 Kinsale Shark Advertising Festival
Editor
M&C Saatchi Group
Work
6070
Hands
BRAND:
NHS England
AGENCY:
M&C Saatchi Group
Editor
Pablo
Work
8811
The Ultimate Gift. Great Food.
BRAND:
Deliveroo
AGENCY:
Pablo
Editor
Wunderman Thompson UK
Work
9622
Climate change doesn’t do borders
BRAND:
HSBC
AGENCY:
Wunderman Thompson UK
Editor
Wieden + Kennedy
Work
Awards
7503
A Medicine Company
BRAND:
Eli Lilly
AGENCY:
Wieden + Kennedy
2021 LIA
2021 Kinsale Shark Advertising Festival
Editor
BBDO Group Germany
Work
Awards
10501
It's between you
BRAND:
WhatsApp
AGENCY:
BBDO Group Germany
2021 LIA
2021 Art Directors Club of Europe
2021 ADC Annual Awards
Editor
VCCP
Work
10404
#crispIN or #crispOUT
BRAND:
Walkers
AGENCY:
VCCP
11702
Catch some stardust with Priority
BRAND:
O2
AGENCY:
VCCP
Editor
Fold7
Work
6352
The Lake #newbrew
BRAND:
Carlsberg
AGENCY:
Fold7
Editor
adam&eveDDB
Work
Awards
13767
Charades
BRAND:
Waitrose & Partners
AGENCY:
adam&eveDDB
13232
Fast Forward
BRAND:
Waitrose & Partners
AGENCY:
adam&eveDDB
12649
Countdown
BRAND:
Waitrose & Partners
AGENCY:
adam&eveDDB
12036
Walk
BRAND:
Waitrose & Partners
AGENCY:
adam&eveDDB
13099
Concert
BRAND:
Waitrose & Partners
AGENCY:
adam&eveDDB
16876
Mistletoe
BRAND:
Waitrose & Partners
AGENCY:
adam&eveDDB
27241
Test Results
BRAND:
Marmite
AGENCY:
adam&eveDDB
17595
DESIGNATED DRIVER
BRAND:
The AA
AGENCY:
adam&eveDDB
18084
The Miracle of Mulberry
BRAND:
Mulberry
AGENCY:
adam&eveDDB
23353
Maille Gifting
BRAND:
Maille
AGENCY:
adam&eveDDB
32265
Sorry, I Spent It On Myself
BRAND:
Harvey Nichols
AGENCY:
adam&eveDDB
70567
Sorry, I Spent It On Myself
BRAND:
Harvey Nichols
AGENCY:
adam&eveDDB
show more
2019 British Arrows
2017 Eurobest
2017 CLIO Awards
2015 The APA Show
2015 Epica Awards
2014 Cannes Lions International Festival of Creativity
2014 LIA
2014 The One Show
2014 D&AD Awards
2014 ANDY Awards
2014 Advertising Creative Circle Awards
Editor
MRM//McCann
Work
19167
The Possibilities Are Beautiful
BRAND:
ULTA Beauty
AGENCY:
MRM//McCann
Editor
WCRS
Work
12834
You Can Do It When You B&Q It
BRAND:
B&Q
AGENCY:
WCRS
Editor
McCann New York
Work
30740
Beauty Without Limits
BRAND:
Ulta Beauty
AGENCY:
McCann New York
Editor
AMV BBDO
Work
9306
Keys
BRAND:
EuroMillions
AGENCY:
AMV BBDO
16003
Parking
BRAND:
EuroMillions
AGENCY:
AMV BBDO
12791
Drip
BRAND:
EuroMillions
AGENCY:
AMV BBDO
37047
Mog's Christmas Calamity
BRAND:
Sainsbury's
AGENCY:
AMV BBDO
5475
Fridge
BRAND:
Guinness
AGENCY:
AMV BBDO
show more
Editor
T&Pm
Work
Awards
16086
Youth Can Do It
BRAND:
The Prince's Trust
AGENCY:
T&Pm
2018 Cannes Lions International Festival of Creativity
2018 British Arrows
Editor
180LA
Work
20226
Alumnus Carlos Ramirez’s Story
BRAND:
University of Phoenix
AGENCY:
180LA
Editor
BBH
Work
Awards
11124
Kids Party
BRAND:
Guardian Newspapers
AGENCY:
BBH
10278
Dinner Party
BRAND:
Guardian Newspapers
AGENCY:
BBH
11263
Fun Run
BRAND:
Guardian Newspapers
AGENCY:
BBH
43128
My Angel Girlfriend
BRAND:
Axe/Lynx Excite variant
AGENCY:
BBH
9818
Forever Spring
BRAND:
Matalan
AGENCY:
BBH
67654
Even Angels Will Fall
BRAND:
Axe/Lynx Excite variant
AGENCY:
BBH
show more
2016 British Arrows
2016 The One Show
2012 Cannes Lions International Festival of Creativity
2011 Cíclope International Advertising Craft Festival
Editor
Leo Burnett
Work
8407
Good Time
BRAND:
McDonald's
AGENCY:
Leo Burnett
Offline Editor
Accenture Song
Work
9837
A Better You - Walk
BRAND:
British Army
AGENCY:
Accenture Song
9990
A Better You - Garage
BRAND:
British Army
AGENCY:
Accenture Song
Editor
MullenLowe UK
Work
7217
Forbidding
BRAND:
Electoral Commission
AGENCY:
MullenLowe UK
Editor
Publicis London
Work
11526
The Tiny Baker Meets Some Teachers
BRAND:
Jacob’s Cream Crackers
AGENCY:
Publicis London
Editor
Y&R London
Work
Awards
26518
Flying in the Face of Ordinary
BRAND:
Virgin Atlantic
AGENCY:
Y&R London
11217
Elf
BRAND:
Leerdammer
AGENCY:
Y&R London
9889
Harvester
BRAND:
Boursin
AGENCY:
Y&R London
2013 Epica Awards
2013 British Arrows
Editor
TBWA\London
Work
Awards
23423
Wünderful Stuff
BRAND:
Müller
AGENCY:
TBWA\London
9992
Tennis
BRAND:
John Smith's
AGENCY:
TBWA\London
11204
Snooker
BRAND:
John Smith's
AGENCY:
TBWA\London
9589
Football
BRAND:
John Smith's
AGENCY:
TBWA\London
9595
Darts
BRAND:
John Smith's
AGENCY:
TBWA\London
9793
Cricket
BRAND:
John Smith's
AGENCY:
TBWA\London
show more
2003 British Arrows
2003 BoB - Best of the Best Awards
2003 D&AD Awards
2003 Kinsale Shark Advertising Festival
Editor
Leo Burnett Chicago
Work
6710
That’s What Makes McDonald’s
BRAND:
McDonald's
AGENCY:
Leo Burnett Chicago
Editor
glue Isobar
Work
7347
Freedom
BRAND:
3
AGENCY:
glue Isobar
Editor
J. Walter Thompson London
Work
9684
Pain
BRAND:
FSID
AGENCY:
J. Walter Thompson London
13727
Circuit
BRAND:
Shell
AGENCY:
J. Walter Thompson London
Editor
Red Lounge
Work
44691
Shuang City
BRAND:
Coca-Cola
AGENCY:
Red Lounge
Editor
Saatchi & Saatchi
Work
Awards
15236
Running Man
BRAND:
Visa
AGENCY:
Saatchi & Saatchi
2009 D&AD Awards
2009 British Arrows
2008 Kinsale Shark Advertising Festival
2008 Cristal Media & ADvertising Summit
Editor
Mother London
Work
Awards
23461
£10k Blowout
BRAND:
Zoo Magazine
AGENCY:
Mother London
2007 ANDY Awards
Editor
Wieden+Kennedy
Work
Awards
16354
Choir
BRAND:
Honda
AGENCY:
Wieden+Kennedy
26854
Cog
BRAND:
Honda
AGENCY:
Wieden+Kennedy
2007 Golden Award of Montreux
2007 Kinsale Shark Advertising Festival
2007 D&AD Awards
2007 Advertising Creative Circle Awards
2007 ANDY Awards
2006 CLIO Awards
2006 The One Show
2006 AICP Show
2006 British Arrows
2006 The APA Show
2006 Cannes Lions International Festival of Creativity
2006 Epica Awards
2004 First Boards Awards
2004 IPA Effectiveness Awards
2004 WARC
2004 CRESTA
2003 Eurobest
2003 International Automotive Advertising Awards (IAAA)
2003 The Advertising Festival Ad Awards Tenerife
2003 WFA Hall of Fame Award
2003 LIA
Editor
Fallon
Work
12981
Fingers
BRAND:
Sony
AGENCY:
Fallon
Editor
DDB&tribal Warsaw
Work
4521
Prague
BRAND:
Tyksie Browary Ksiazece
AGENCY:
DDB&tribal Warsaw
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