Johnny Tan

Since art school, Johnny has been inspired by Lee Clow's quote, “If an idea isn’t scary, it isn't an idea at all.”

It has motivated him to create unprecedented work which includes a feature documentary film for Johnnie Walker that has been officially selected in five international film festivals, to being a pioneer in branded content in China, to bringing Bruce Lee back to life.

This belief has also won him numerous international award shows along with a couple of Agency of the Years and a Cannes Chimera. But admittedly, he gets the biggest kick out of seeing his work make his mom laugh or cry. His wealth of experience across multi-disciplines and his time in different markets, help bring a uniquely diverse fusion of flavours to his work. Johnny has been jury panels at Cannes Lions for the last five years and is often found giving speeches at such events too.

A former army lieutenant, Johnny's leadership is integral in successfully building BBH China in the last 11 years. He now brings that same rigor and spirit of experimentation to building 72andSunny in Sydney and Singapore.