Our challenge was to announce the new adidas Star Wars and World Cup collections in a big way. So we combined them both for our last big ad of the season. It starred David Beckham, Daft Punk, Snoop Dogg, Franz Beckenbauer, Noel Gallagher, and aliens from Star Wars too name a few. What started initially as a digital piece turned into a TV spot that was broadcast in England, Germany, Spain, and the United States. It also won a gold pencil in the One Show.
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SEE ALLLive Trailer - Win The Crowd
- BRAND:
- Official Guitar Hero®
- AGENCY:
- 72andSunny
It's About to Get Real
- BRAND:
- Activision
- AGENCY:
- 72andSunny
8,000 Miles
- BRAND:
- Peace Corps
- AGENCY:
- BBDO Atlanta