Luc Ferrand

As Head of Media, Luc is instrumental for developing communications strategies and tailored media solutions to maximise client’s ROI. Luc brings to gyro 15+ years of excellent media planning, and buying experience. Responsible for managing and leading a team of 7 planner buyers for all media across EMEA. He has deep analytical skills that have helped to develop econometric modelling and provided strategic insight for clients, as well as the ability to identify tactical opportunities i.e. Heathrow Express “Royal Wedding” campaign resulting in winning best use of outdoor twice(B2B & NMA)