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Shelley Lui
Creative Director
at
Innocean Berlin
Berlin, Germany
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Work
Awards
My Latest Work
SEE ALL WORK
Goodbye Original (Stream)
Goodbye Original (Cluedo)
Goodbye Original (OOH)
The Uncapital Route: Offenbach
Goodbye Original (Stream)
Goodbye Original (Cluedo)
Goodbye Original (OOH)
The Uncapital Route: Offenbach
Goodbye Original (Stream)
Goodbye Original (Cluedo)
Goodbye Original (OOH)
The Uncapital Route: Offenbach
About me
This profile was created because Shelley Lui has been referenced on AdForum.
It's my profile and I want to edit it.
Sector Experience
Food
Cars
Museums & Monuments
Online Retail, E-store
Four Wheel Drive, SUV(Sports Utility Vehicle)
Department Stores, Supermarkets
Fruit Juices & Drinks
Advertising Agencies
Automotive
Compact & Small Cars
Other Vehicles
show more
Awards
2023 The New York Festivals Advertising Awards
2023 Epica Awards
2023 MAD STARS
2022 AICP Show
2022 Dutch Creativity Awards
2018 Art Directors Club of Europe
2018 LIA
2018 Eurobest
2017 CLIO Awards
2015 Cannes Lions International Festival of Creativity
show more
People I worked with
Gabriel Mattar
Chief Creative Officer
Innocean Berlin
Ricardo Wolff
Executive Creative Director
Innocean Berlin
Min Kyung Park
Account Director
Innocean Berlin
Odile Breffa
Strategy Lead
Innocean Berlin
Jonathan Hill
Chief Operating Officer (COO)
Innocean Berlin
My Work
SEE ALL WORK
8221
The Uncapital Route: Manchester
BRAND:
Kia EV6
AGENCY:
INNOCEAN Europe
2533
The AI Shaved Woman 1
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
2757
The AI Captured Soldier 1
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
3059
The AI Death of a Militiaman 1
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
2404
The AI Sniper Shot
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
2299
The AI Death of a Militiaman
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
6207
The AI D-Day
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
9027
The AI Captured Soldier
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
6079
The AI Shaved Woman
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
Positions
Creative Director
Innocean Berlin
Work
863
Goodbye Original (Stream)
BRAND:
Pringles
AGENCY:
Innocean Berlin
769
Goodbye Original (Cluedo)
BRAND:
Pringles
AGENCY:
Innocean Berlin
703
Goodbye Original (OOH)
BRAND:
Pringles
AGENCY:
Innocean Berlin
Creative Director
INNOCEAN Europe
Work
Awards
2267
The Uncapital Route: Offenbach
BRAND:
Kia EV6
AGENCY:
INNOCEAN Europe
8221
The Uncapital Route: Manchester
BRAND:
Kia EV6
AGENCY:
INNOCEAN Europe
2533
The AI Shaved Woman 1
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
2757
The AI Captured Soldier 1
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
3059
The AI Death of a Militiaman 1
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
2404
The AI Sniper Shot
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
2299
The AI Death of a Militiaman
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
6207
The AI D-Day
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
9027
The AI Captured Soldier
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
6079
The AI Shaved Woman
BRAND:
Robert Capa Contemporary Photography Centre
AGENCY:
INNOCEAN Europe
3910
From Today to Tomorrow 3
BRAND:
Hyundai
AGENCY:
INNOCEAN Europe
3901
From Today to Tomorrow 2
BRAND:
Hyundai
AGENCY:
INNOCEAN Europe
3822
From Today to Tomorrow 1
BRAND:
Hyundai
AGENCY:
INNOCEAN Europe
3341
Peter Schreyer’s Roots and Wings
BRAND:
Hyundai Tucson
AGENCY:
INNOCEAN Europe
show more
2023 The New York Festivals Advertising Awards
2023 Epica Awards
2023 MAD STARS
2022 AICP Show
2022 Dutch Creativity Awards
Art Director
Proximity Worldwide Germany
Work
Awards
11079
The cheapest christmas ad
BRAND:
Lidl
AGENCY:
Proximity Worldwide Germany
2018 Epica Awards
2018 Art Directors Club of Europe
2018 LIA
2018 Eurobest
Art Director
BBDO Group Germany
Work
Awards
9484
Stove
BRAND:
Smart
AGENCY:
BBDO Group Germany
9627
Office Party
BRAND:
Smart
AGENCY:
BBDO Group Germany
10488
Salsa Class
BRAND:
Smart
AGENCY:
BBDO Group Germany
11693
Black & White
BRAND:
Smart
AGENCY:
BBDO Group Germany
12683
Smart Electric Symphony
BRAND:
Smart
AGENCY:
BBDO Group Germany
show more
2018 The New York Festivals Advertising Awards
2017 CLIO Awards
Creative Team
BBDO Berlin
Work
Awards
14544
Safer Snaxxx
BRAND:
True Fruits
AGENCY:
BBDO Berlin
10396
Smart Car- Office Party
BRAND:
Smart Car
AGENCY:
BBDO Berlin
11091
The most open test drive
BRAND:
smart fortwo
AGENCY:
BBDO Berlin
25989
I skip leg day
BRAND:
Smart
AGENCY:
BBDO Berlin
2018 Epica Awards
2018 The New York Festivals Advertising Awards
2016 Art Directors Club of Europe
2016 LIA
2015 Cannes Lions International Festival of Creativity
2015 Eurobest
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