Extensive background in leading communication and business development strategies for major global clients. Possesses significant experience in the luxury sector, and has won several industry awards for implementing successful campaigns.
- Business management of strategic and creative content programs for client partners—from the production of films to the development of brand creative strategy and marketing campaigns
- Executive oversight across departments, including Creative, Strategy, Client Services and Production
Business leadership of Canon, Elizabeth Arden and Bentley
- Management of a team of 6 across the portfolio
- Accountable for clients business commercials, profitability and agency revenue streams.
- Active involvement in developing New Business prospects together with on-going pitches.
Paramount Pictures International
- Managing the operational leadership of the relationship with Paramount Pictures International and overseeing its digital and media activities across 12 countries
- Leading digital planning and buying across 12 markets
Mulberry
• Pitched for and won the Mulberry global media business (USA, Asia, Europe), and subsequently winning the PPC business
• Building business development plan and achieving excellent financial results
SABMiller
• Project lead of digital specialist, trading and analytics teams ensuring pitch commitments are delivered to the highest standard
CHANEL International
- Overseeing the Chanel International account across 27 countries with responsibility for building and implementing their brand and international media strategies across their 3 divisions (Fragrances and Beauty, Fashion, watches and Jellewery)