Felipe Gaete Vilches

Felipe Gaete Vilches

Creative Director at Promoplan Chile
Santiago, Chile

About me

Publicist with 23 years of experience working in leading agencies such as Ogilvy, Leo Burnett and Prolam Y&R. During his career he has led campaigns for major regional brands, including Unilever and Procter & Gamble brands. His work has been highlighted in national brands such as Entel, Falabella, Jumbo, Lucchetti, Banco de Chile, Tottus, Costa and Mitsubishi Motors. He has won awards at festivals such as Achap, El Ojo de Iberoamérica, FIAP, Fice and Wina.
He has participated as a judge in the FIAP, Adstars (Korea) and Achap (Chile) festivals, FICE (Mexico), WINA (Colombia), WAVE (Brasil) and PHNX AdForum 2020-2021-2022-2023-2024.

He is currently Creative Director at Promoplan Chile.

Positions

Creative Director
Santiago, Chile
2012 - Present (13 years)

Tottus Supermarket - Sony Mobile - Mitsubishi Motors - Masvida - La Polar - Emiliana Organic Vineyards - WWF - Gobierno de Chile - Falabella - Costa
Co Founder - Creative Director
MadreSanta
Chile
2010 - 2012 (2 years)
Somos un estudio de comunicación y diseño que nace de nuestras experiencias en diseño, publicidad y marketing. Pero a la vez, nace de nuestras inquietudes por lo que no hemos hecho aún y por lo que podemos llegar a hacer...

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ACHS - Consorcio - Grupo IASA - Recicla 100 - Curad - Comparte Fair Trade
Creative Director / Copywriter
Blink
Chile
2008 - 2010 (2 years)
ACHS - Chile Transparente - Mall Plaza - Total Brand - Grünenthal - Clinica Ivi
Senior Art Director / Copywriter
Santiago, Chile
2003 - 2008 (5 years)
Prolam Y&R


Jumbo - Lucchetti - Naturezza - Miraflores - CAT - Banco Credichile - Banco de Chile - Laboratorios Maver - Iberoamerican Radio - Asoc. Fondos Mutuos
Art Director
Santiago, Chile
2002 - 2003 (1 year)
Ace - Always - Scotiabank - Entel - Nature Valley - Haggen Dazs - Falabella - ING

Education

Publicista

1996 - 1999 (3 years)
D

Other professional activities

Wave

Awards Jury Member
May 2019 - May 2019 (1 second)

PHNX Tribute 2020

Awards Jury Member

Wave Festival, Rio de Janeiro

Awards Jury Member

PHNX 2021

Awards Jury Member

PHNX 2022

Awards Jury Member

PHNX 2023

Awards Jury Member

PHNX 2024

Awards Jury Member

PHNX 2025

Awards Jury Member

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