Mike Watson is Creative Director at Wunderman Thompson. He is a Zimbabwean born, South African raised, British subject, with a passion for creative ideas that affect the wobbly relationship between brands and people.
He started his career in South Africa in 1998 working on McDonald’s, Budweiser, Johnson & Johnson, Ford, DHL, and because he was born on a farm… John Deere.
Since moving to London in 2002 Mike has helped launch the Range Rover Evoque, the Xbox One, and Levi’s Commuter range of clothing online. He was put in charge of both Peroni and Heineken’s social feeds. #Lols. Helped sell a record number of Adidas football boots through an app without any celebrity endorsement. Helped rewrite Shell’s global positioning from Let’s Go to #makethefuture. And most recently proved to the UK that ‘We Are Not An Island’ for HSBC – their most creatively awarded campaign to date.
Armed with an eclectic background that includes working in different countries, on film sets, in both digital agencies and traditional advertising agencies, Mike spends most of his time clearing the way for his teams to deliver the best ideas they can.