My Latest Work
SEE ALL WORKMust Be a Jameson
Influencers Only Write On Social Media
Influencers Only Touch Phones
Influencers Only Have Virtual Connections
About me
Better known as Ferra, she's half of the creative duo Ferra&Ali with her art director Alice Teruzzi. Since they paired in 2016 in Publicis Italy they have forged a strong creative partnership, working together on a number of critically acclaimed projects for clients such as Diesel, Heineken, Leroy Merlin, and Nescafé. Once they moved to London in FCB Inferno, they continued along the same path. They have worked for Andrex, ABInBev, and The Big Issue, the latest project with which they've added even more international awards, including the Cannes E-Commerce Grand Prix, to their belt.
Now based in New York, they're currently Associate Creative Director at Ogilvy.
Sector Experience
Awards
- 2020 Art Directors Club of Europe
- 2020 The One Show
- 2020 AdForum Business Creative Report
- 2020 D&AD Awards
- 2019 The Golden Drum Awards
- 2019 Prix Club des Directeurs Artistiques (Club des DA)
- 2019 The New York Festivals Advertising Awards
- 2019 Cannes Lions International Festival of Creativity
- 2019 CLIO Awards
- 2019 LIA
- 2018 Epica Awards
- 2018 Eurobest
People I worked with
Alice Teruzzi
Senior Art Director
FCB Inferno
Bruno Bertelli
GLOBAL CCO Publicis WW & CEO Publicis Italy
Publicis Italy
Vinicius Dalvi
Executive Creative Director
Publicis
Cristiana Boccassini
Chief Creative Officer
Publicis Milan
Eddy Guimaraes
Associate Creative Director
Publicis Italy
My Work
SEE ALL WORKInfluencers Never Eat Messy Meals
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Lessons for Good
- BRAND:
- Leroy Merlin
- AGENCY:
- Publicis Italy
SIDE:BIZ
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers spend of lot of time doing undress
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers spend of lot of time doing laundry
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers have a hard time eating
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers cannot travel light
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Keep The World Flawed
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Positions
Associate Creative Director
New York, United States
February 2022 - Present (2 years 9 months)
Senior Copywriter Jan 2021 – Present
Copywriter Oct 2019 – Jan 2021
Copywriter Oct 2019 – Jan 2021
Clients: Diesel, Heineken, Renault, Sky, Campari, Nestlè.
Influencers Only Write On Social Media
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers Only Touch Phones
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers Only Have Virtual Connections
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers Never Eat Messy Meals
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Lessons for Good
- BRAND:
- Leroy Merlin
- AGENCY:
- Publicis Italy
SIDE:BIZ
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers spend of lot of time doing undress
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers spend of lot of time doing laundry
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers have a hard time eating
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Influencers cannot travel light
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
Keep The World Flawed
- BRAND:
- Diesel
- AGENCY:
- Publicis Italy
- 2020 Art Directors Club of Europe
- 2020 The One Show
- 2020 AdForum Business Creative Report
- 2020 D&AD Awards
- 2019 The Golden Drum Awards
- 2019 Prix Club des Directeurs Artistiques (Club des DA)
- 2019 The New York Festivals Advertising Awards
- 2019 Cannes Lions International Festival of Creativity
- 2019 CLIO Awards
- 2019 LIA
- 2018 Epica Awards
- 2018 Eurobest
Copywriter Intern
TBWA\Roma
Roma, Italy
September 2014 - February 2015 (5 months)
Clients: Nissan, Eni, Italo, Rds, Regione Lazio, Paddy Power
Education
Specialized course in International Marketing and Global Advertising
2012 (1 year)
Language Immersion for International students - GradeAdvanced Level
2012 (1 year)
Degree in Science of Communication and Enterprises - Grade110/110 with honors
2008 - 2011 (3 years)
