About me
Graduated in Advertising at FAAP in 2002, studied at General Assembly NY in 2015.
Copywriter with a 24-year career. Having worked in several agencies: DPZ, Lowe, Africa, WMcCann, Y&R, Grey, DM9, Publicis, REF+, BETC. And I've been worked with major national and international brands such as Itaú, Vivo, Bradesco, P&G, McDonald's, AMBEV, Heineken, Oracle, Motorola, Colgate, Nivea, Natura, Nestlé, Santander, Renault.
Along the way, I created several campaigns for all media and also able to manage teams of different profiles and professionals.
Awarded at festivals: El Ojo, El Sol, FIAP, CCSP, Wave and Cannes Lions.
Skills
Languages
- Portuguese - Native
- English - Pro
- Spanish - Basic
Sector Experience
My Work
SEE ALL WORKCredit in Credits
- BRAND:
- Santander Bank
- AGENCY:
- BETC HAVAS
Credit in Credits
- BRAND:
- Santander
End of the year
- BRAND:
- Bradesco
- AGENCY:
- Publicis Brasil Comunicação
Positions
In my routine at the agency I develop many things related to the creative process: Campaign Creation, Communication, Creative planning, Strategic Creation, Writing, Content strategy, Web content writing, Creative management, for national and global brands.
In my routine at the agency I develop many things related to the creative process: Campaign Creation, Communication, Creative planning, Strategic Creation, Writing, Content strategy, Web content writing for Santander Brazil.
Credit in Credits
- BRAND:
- Santander Bank
- AGENCY:
- BETC HAVAS
Education
Publicidade e Propaganda
January 1999 - December 2002 (3 years 11 months)
I have a degree in Social communication and Advertising at FAAP. In addition to this education, I am constantly seeking professional development through various courses in the creative area. I studied at the General Assembly in NYC in 2015, where I took a Storytelling course and a Social Media course.
Other professional activities
PHNX 2024
Awards Jury Member
