About me
Valery Volodin is a seasoned marketing and advertising professional with over 15 years of experience delivering innovative, results-driven campaigns. He specializes in uncovering insights, crafting bold ideas, and leading them to successful execution. Throughout his career, Valery has collaborated with top-tier brands like Samsung, Mars, Efes, and Astana Motors, consistently driving impact and value.
A leader in the industry, Valery’s creative excellence has been recognized with numerous prestigious awards, including wins and mentions at Red Jolbors, White Square, Epica, Ad Black Sea, MadStars, and the Young Lions Kazakhstan competition. His work has also been featured in global platforms such as Lürzer’s Archive, Adsoftheworld, and Bestadsontv.
Currently, as the Creative Director at Aitys Advertising (part of Vostok Group), Valery orchestrates multi-disciplinary teams to develop and implement large-scale campaigns that leave a lasting impression. Known for his strategic vision and ability to inspire teams, he is passionate about transforming ideas into effective, award-winning solutions.
Languages
- Russian - Native
- Ukranian - Native
- Kazakh - Basic
- German - Basic
- English - Pro
Sector Experience
My Work
SEE ALL WORKLaundry Feelings
- BRAND:
- Samsung BeSpoke
- AGENCY:
- Cheil Kazakhstan
Behind the scene: Laundry Feelings
- BRAND:
- Samsung BeSpoke
- AGENCY:
- Cheil Kazakhstan
Positions
Creative Director
Vostok Media
Kazakhstan
September 2024 - Present (5 months)
Directed creative strategies and oversaw cross-functional teams to deliver impactful campaigns for global brands, including Visa, Mondelēz (Dirol, Oreo, Barni), Procter & Gamble (Gillette, Venus, Old Spice), Samsung, L'Oréal, Stada Pharma, Kärcher, and Nestlé. Developed compelling concepts, guided brand storytelling, and ensured seamless execution across diverse platforms, elevating brand engagement and market presence.
Led and coordinated teams of designers and copywriters, developing creative strategies aligned with approved briefs. Conducted negotiations with potential clients and delivered impactful presentations of creative concepts. Successfully collaborated with renowned brands like Samsung and Mars.
2018 Mention in Luerzer's Archive December issue
2018 Mention in Adsoftheworld
2018 Mention in Coloribus
2018 Mention in We Loved
2018 Mention in Bestadsontv
2022 Epica (Shortlist)
2022 White Square (3 Silver + 2 Bronze)
2023 Ad Black Sea (Bronze)
2023 AdForum PHNX (Silver + 2 Bronze)
2023 MadStars (Crystal)
2018 Mention in Luerzer's Archive December issue
2018 Mention in Adsoftheworld
2018 Mention in Coloribus
2018 Mention in We Loved
2018 Mention in Bestadsontv
2022 Epica (Shortlist)
2022 White Square (3 Silver + 2 Bronze)
2023 Ad Black Sea (Bronze)
2023 AdForum PHNX (Silver + 2 Bronze)
2023 MadStars (Crystal)
Laundry Feelings
- BRAND:
- Samsung BeSpoke
- AGENCY:
- Cheil Kazakhstan
Behind the scene: Laundry Feelings
- BRAND:
- Samsung BeSpoke
- AGENCY:
- Cheil Kazakhstan
Copywriter
on/off agency
Kazakhstan
June 2017 - February 2018 (8 months)
Led creative and digital strategies, driving impactful campaigns for renowned brands such as Mareven (Rollton, BigBon) and M-Lombard. Developed innovative concepts, crafted engaging brand narratives, and ensured flawless execution across multiple channels, enhancing brand visibility and consumer engagement."
Marketing director
Green Mart Retail supermarket chain
Kazakhstan
January 2017 - May 2017 (4 months)
Developed comprehensive marketing plans and strategies, alongside conducting in-depth market research to drive informed decision-making. Led advertising campaigns and promotional programs, ensuring the successful positioning and growth of products and services across targeted markets.
Creative Director
AMSTERDAM Media
Kazakhstan
June 2016 - February 2017 (8 months)
Led and managed a creative team, overseeing strategic planning, advertising copywriting, and script development, alongside editorial responsibilities. Collaborated with leading brands such as SAP, TEVA, BI Group, KazMinerals, and UNDP. Successfully developed new brands, including Kyzym, DAMU Invest Group, and Nanocare Kazakhstan. Partnered with regional akimats in West Kazakhstan, Aktobe, and Atyrau to deliver impactful projects.
Copywriter
Openeyes DDB
Kazakhstan
January 2015 - June 2016 (1 year 5 months)
Developed comprehensive advertising campaign concepts and brand strategies, including promotions, events, slogans, and scripts, while shaping the overall brand identity. Collaborated with renowned brands such as Kcell, Activ, Foodmaster, President, Lactel, Efes (Kruzhka Svezhego, Efes Pilsener, Zhigulevskoe, Amsterdam, Velkopopovicky Kozel), M-Lombard, Lamoda.kz, Alfa Bank, SsangYong, Kokshetauminvody, and Santo Polpharma.
2015 Red Jolbors(3 Silver + 6 Bronze + 25 Shortlist)
2015 Идея! (Bronze)
2015 White Square (Bronze)
Developed comprehensive advertising campaign concepts and brand strategies, including promotions, events, slogans, and scripts, while shaping the overall brand identity. Collaborated with renowned brands such as Kcell, Activ, Foodmaster, President, Lactel, Efes (Kruzhka Svezhego, Efes Pilsener, Zhigulevskoe, Amsterdam, Velkopopovicky Kozel), M-Lombard, Lamoda.kz, Alfa Bank, SsangYong, Kokshetauminvody, and Santo Polpharma. 2015 Red Jolbors(3 Silver + 6 Bronze + 25 Shortlist) 2015 Идея! (Bronze) 2015 White Square (Bronze)
2015 Red Jolbors(3 Silver + 6 Bronze + 25 Shortlist)
2015 Идея! (Bronze)
2015 White Square (Bronze)
Developed comprehensive advertising campaign concepts and brand strategies, including promotions, events, slogans, and scripts, while shaping the overall brand identity. Collaborated with renowned brands such as Kcell, Activ, Foodmaster, President, Lactel, Efes (Kruzhka Svezhego, Efes Pilsener, Zhigulevskoe, Amsterdam, Velkopopovicky Kozel), M-Lombard, Lamoda.kz, Alfa Bank, SsangYong, Kokshetauminvody, and Santo Polpharma. 2015 Red Jolbors(3 Silver + 6 Bronze + 25 Shortlist) 2015 Идея! (Bronze) 2015 White Square (Bronze)
Copywriter
Havas Kazakhstan
Kazakhstan
February 2012 - December 2014 (2 years 10 months)
Led client negotiations, brainstorming, and idea development within briefs. Created presentations, pitched concepts, and delivered slogans, naming, scripts, and texts that resonated.
Worked with top brands: Tele2, Technodom, Efes (Belyi Medved, Miller, Peroni), Pernod Ricard (Chivas, Jameson), Nutricia (Nutrilon, Malyutka), SANTO POLPHARMA GROUP, Raimbek Bottlers, Allur Auto (Peugeot, ZAZ, Suzuki, IVECO, SsangYong), METRO, LOLI.
2013 Red Jolbors (Silver)
2014 Red Jolbors (Print, Idea)
Worked with top brands: Tele2, Technodom, Efes (Belyi Medved, Miller, Peroni), Pernod Ricard (Chivas, Jameson), Nutricia (Nutrilon, Malyutka), SANTO POLPHARMA GROUP, Raimbek Bottlers, Allur Auto (Peugeot, ZAZ, Suzuki, IVECO, SsangYong), METRO, LOLI.
2013 Red Jolbors (Silver)
2014 Red Jolbors (Print, Idea)
Education
Master's degree, Political Science
September 2006 - June 2012 (5 years 9 months)
Other professional activities
PHNX 2025
Awards Jury Member
