Sebastian Mendoza

A results-driven Digital Marketing & Media Buying Specialist with over a decade of experience in developing and executing high-impact marketing strategies. He has successfully led performance-driven campaigns across various industries, including e-commerce, retail, consumer goods, and technology, optimizing ad spend and maximizing ROI through data-driven decision-making.

With a strong background in media planning, trafficking, and omnichannel marketing, he has worked on paid media strategies, programmatic advertising, and conversion rate optimization, ensuring efficient budget allocation and performance tracking. His expertise extends to collaborating with cross-functional teams, managing agencies, and leveraging analytics to refine campaign effectiveness.

Passionate about innovation and digital growth, he excels in balancing creativity with performance metrics to drive measurable results and strengthen brand positioning in competitive markets.