2023 Cannes Lions International Festival of Creativity Award Winners

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2023 Cannes Lions International Festival of Creativity - Gold Lion - Script
Radio & Audio

Dr. Rick Will See you Now

AGENCY: Havas Boston
BRAND: PROGRESSIVE INSURANCE
CATEGORY: Script
AWARD: Gold Lion
ADVERTISER: PROGRESSIVE INSURANCE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Food & Drink
Creative Effectiveness

Heinz Draw Ketchup

AGENCY: Rethink Communications Inc.
BRAND: KRAFT HEINZ
CATEGORY: Food & Drink
AWARD: Gold Lion
ADVERTISER: KRAFT HEINZ

2023 Cannes Lions International Festival of Creativity - Gold Lion - Single Market
Creative Effectiveness

Foamy Haircut

AGENCY: Africa
BRAND: BRAHMA
CATEGORY: Single Market
AWARD: Gold Lion
ADVERTISER: BRAHMA

2023 Cannes Lions International Festival of Creativity - Gold Lion - Use of Ambient Media: Large Scale
Media

Ability Signs

AGENCY: Rethink Communications Inc.
BRAND: DECATHLON CANADA
CATEGORY: Use of Ambient Media: Large Scale
AWARD: Gold Lion
ADVERTISER: DECATHLON CANADA

2023 Cannes Lions International Festival of Creativity - Gold Lion - Food & Drink
Creative Commerce

Lunchables/Lunchabuilds

AGENCY: Goodby Silverstein & Partners
BRAND: LUNCHABLES
CATEGORY: Food & Drink
AWARD: Gold Lion
ADVERTISER: LUNCHABLES

2023 Cannes Lions International Festival of Creativity - Gold Lion - Healthcare
Brand Experience & Activation

See My Skin

AGENCY: Edelman Worldwide
BRAND: VASELINE
CATEGORY: Healthcare
AWARD: Gold Lion
ADVERTISER: VASELINE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Service Design
Creative Business Transformation

Plug Inn

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Service Design
AWARD: Gold Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Gold Lion - Service Design
Creative Business Transformation

Plug Inn

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Service Design
AWARD: Gold Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Gold Lion - Mobile-led Commerce
Mobile

Plug Inn

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Mobile-led Commerce
AWARD: Gold Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Gold Lion - Mobile-led Commerce
Mobile

Plug Inn

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Mobile-led Commerce
AWARD: Gold Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Gold Lion - Service Design
Creative Business Transformation

Plug Inn (French)

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Service Design
AWARD: Gold Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Gold Lion - Mobile-led Commerce
Mobile

Plug Inn (French)

AGENCY: Publicis Conseil
BRAND: RENAULT
CATEGORY: Mobile-led Commerce
AWARD: Gold Lion
ADVERTISER: RENAULT

2023 Cannes Lions International Festival of Creativity - Gold Lion - Brand Partnerships, Sponsorships & Collaborations
Entertainment for Gaming

FIFA 23 x TED LASSO

AGENCY: TBWA\Media Arts Lab
BRAND: EA SPORTS & APPLE
CATEGORY: Brand Partnerships, Sponsorships & Collaborations
AWARD: Gold Lion
ADVERTISER: EA SPORTS & APPLE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Tech-led Brand Experience
Brand Experience & Activation

The Closer

AGENCY: Publicis Italy
BRAND: HEINEKEN
CATEGORY: Tech-led Brand Experience
AWARD: Gold Lion
ADVERTISER: HEINEKEN

2023 Cannes Lions International Festival of Creativity - Gold Lion - Brave Brands
Creative Strategy

Morning After Island (Long version)

AGENCY: Ogilvy
BRAND: GRUPO ESTRATEGICO PAE
CATEGORY: Brave Brands
AWARD: Gold Lion
ADVERTISER: GRUPO ESTRATEGICO PAE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Breakthrough on a Budget
Creative Effectiveness

Invaluable Food

AGENCY: Leo Burnett Madrid
BRAND: MADRID FUSION
CATEGORY: Breakthrough on a Budget
AWARD: Gold Lion
ADVERTISER: MADRID FUSION

2023 Cannes Lions International Festival of Creativity - Gold Lion - Audience Engagement / Distribution Strategy
Entertainment

Apologize The Rainbow

AGENCY: DDB Chicago
BRAND: SKITTLES
CATEGORY: Audience Engagement / Distribution Strategy
AWARD: Gold Lion
ADVERTISER: SKITTLES

2023 Cannes Lions International Festival of Creativity - Gold Lion - Launch / Re-launch
PR

Apologize The Rainbow

AGENCY: DDB Chicago
BRAND: SKITTLES
CATEGORY: Launch / Re-launch
AWARD: Gold Lion
ADVERTISER: SKITTLES

2023 Cannes Lions International Festival of Creativity - Gold Lion - Live Advertising and Events
Outdoor

The last photo

AGENCY: adam&eveDDB
BRAND: ITV X CALM
CATEGORY: Live Advertising and Events
AWARD: Gold Lion
ADVERTISER: ITV X CALM

2023 Cannes Lions International Festival of Creativity - Gold Lion - Health Awareness & Advocacy > Brand-led Education & Awareness
Health & Wellness

The last photo

AGENCY: adam&eveDDB
BRAND: CALM
CATEGORY: Health Awareness & Advocacy > Brand-led Education & Awareness
AWARD: Gold Lion
ADVERTISER: ITV X CALM