2011 Cristal Media & ADvertising Summit Award Winners

Cristal Media & ADvertising Summit

Creative Award

Boulogne Billancourt, France

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2011 Cristal - Grand Cristal Cyber

CYBER

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Grand Cristal Cyber
ADVERTISER: Reebok

Brand Content

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Grand Cristal Brand Content
ADVERTISER: Reebok

2011 Cristal - Grand Cristal Cyber

CYBER

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Grand Cristal Cyber
ADVERTISER: Reebok

Brand Content

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Grand Cristal Brand Content
ADVERTISER: Reebok

2011 Cristal - Grand Cristal Advertisers

OTHER

Lullabies

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Ikea
AWARD: Grand Cristal Advertisers
ADVERTISER: IKEA

2011 Cristal - Grand Cristal Consumer Marketing

MARKETING

Lullabies

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Ikea
AWARD: Grand Cristal Consumer Marketing
ADVERTISER: IKEA

2011 Cristal - Special Mention - Launch campaign

MEDIA

Single Single Release

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Comviq
CATEGORY: Launch campaign
AWARD: Special Mention
ADVERTISER: Comviq

2011 Cristal - Cristal

Brand Content

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Best Idea Cristal

INTEGRATED

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Best Idea Cristal
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Best Idea Cristal

INTEGRATED

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Best Idea Cristal
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Home / Clothing / Accessories

Brand Content

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Home / Clothing / Accessories
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Launch campaign

MEDIA

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Launch campaign
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Culture / Entertainment / Game / Sport

CYBER

The Promise Keeper (Film)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Culture / Entertainment / Game / Sport
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Culture / Entertainment / Game / Sport

CYBER

The Promise Keeper (Board)

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Reebok
CATEGORY: Culture / Entertainment / Game / Sport
AWARD: Cristal
ADVERTISER: Reebok

2011 Cristal - Cristal - Food / Drink Mass-Consumption Product / Home Product

CYBER

Lullabies

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Ikea
CATEGORY: Food / Drink Mass-Consumption Product / Home Product
AWARD: Cristal
ADVERTISER: IKEA

MARKETING

Lullabies

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Ikea
CATEGORY: Brand activation (content, services...)
AWARD: Cristal
ADVERTISER: IKEA

2011 Cristal - Cristal - Services (other than financial)

Brand Content

Single Single Release

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Comviq
CATEGORY: Services (other than financial)
AWARD: Cristal
ADVERTISER: Comviq

2011 Cristal - Cristal - Mobile Marketing (mobile application, site...)

CYBER

Single Single Release

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Comviq
CATEGORY: Mobile Marketing (mobile application, site...)
AWARD: Cristal
ADVERTISER: Comviq

2011 Cristal - Cristal - Auto / Motorbike / Transport

PRINT & OUTDOOR

Pedestrian

AGENCY: Forsman & Bodenfors Göteborg
BRAND: Volvo
CATEGORY: Auto / Motorbike / Transport
AWARD: Cristal
ADVERTISER: Volvo