2017 MAD STARS Award Winners
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Dot. The first Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Grand Prix
ADVERTISER: Dot Incorporation
The First Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Grand Prix
ADVERTISER: Dot Incorporation
The First Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Gold
ADVERTISER: Dot Incorporation
Dot. The first Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Gold
ADVERTISER: Dot Incorporation
Dot. The first Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Finance / Services / Entertainment
AWARD:
Gold
ADVERTISER: Dot Incorporation
The First Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Finance / Services / Entertainment
AWARD:
Gold
ADVERTISER: Dot Incorporation
All For That First Hello
AGENCY:
J. Walter Thompson Shanghai
BRAND:
Elevit
CATEGORY:
Product & Service: Pharmaceutical /Toiletries
AWARD:
Silver
ADVERTISER: Bayer
Know You Again
AGENCY:
F5
BRAND:
Al Glasses
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Silver
ADVERTISER: Baidu Online Network Technology Co., Ltd.
Green Light Run
AGENCY:
Hakuhodo\TBWA\G1
BRAND:
Adidas
CATEGORY:
Communication Design: Publications
AWARD:
Silver
ADVERTISER: TBWA\Hakuhodo
Green Light Run
AGENCY:
Hakuhodo\TBWA\G1
BRAND:
Adidas
CATEGORY:
Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction
AWARD:
Silver
ADVERTISER: TBWA\Hakuhodo
Green Light Run
AGENCY:
Hakuhodo\TBWA\G1
BRAND:
Adidas
CATEGORY:
Products & Services: Corporate / Institution
AWARD:
Silver
ADVERTISER: TBWA\Hakuhodo
Draw and Release
AGENCY:
Tohokushinsha Film Corporation
BRAND:
Samsung Galaxy S7 Edge
CATEGORY:
Mobile Craft: Interface and navigation
AWARD:
Silver
ADVERTISER: Samsung
All For That First Hello
AGENCY:
J. Walter Thompson Shanghai
BRAND:
Elevit
CATEGORY:
Diverse Insights
AWARD:
Bronze
ADVERTISER: Bayer
All For That First Hello
AGENCY:
J. Walter Thompson Shanghai
BRAND:
Elevit
CATEGORY:
Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction
AWARD:
Bronze
ADVERTISER: Bayer
The Real Cost/Straw City
AGENCY:
FCB Worldwide
BRAND:
FDA - Food and Drug Administration
CATEGORY:
Animation
AWARD:
Bronze
ADVERTISER: FDA - Food and Drug Administration
The Real Cost/Straw City
AGENCY:
FCB Worldwide
BRAND:
FDA - Food and Drug Administration
CATEGORY:
Visual Effects
AWARD:
Bronze
ADVERTISER: FDA - Food and Drug Administration
The sickest Mannequin Challenge
AGENCY:
Naga DDB Malaysia
BRAND:
PS the Children
CATEGORY:
Branded Viral Videos
AWARD:
Bronze
ADVERTISER: Naga DDB Malaysia
Know You Again
AGENCY:
F5
BRAND:
Al Glasses
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Bronze
ADVERTISER: Baidu Online Network Technology Co., Ltd.
Green Light Run
AGENCY:
Hakuhodo\TBWA\G1
BRAND:
Adidas
CATEGORY:
Products & Services: Corporate / Institution
AWARD:
Bronze
ADVERTISER: TBWA\Hakuhodo
Draw and Release
AGENCY:
Tohokushinsha Film Corporation
BRAND:
Samsung Galaxy S7 Edge
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Bronze
ADVERTISER: Samsung
