2018 MAD STARS Award Winners

MAD STARS

Creative Award

Busan, South Korea

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2018 MAD STARS - Silver - Use of Media: Use of digital in a media campaign

Media

Chatty School Bus

AGENCY: INNOCEAN
BRAND: Hyundai
CATEGORY: Use of Media: Use of digital in a media campaign
AWARD: Silver
ADVERTISER: Hyundai Motor Group

2018 MAD STARS - Bronze - Use of Direct Marketing: Use of digital in a direct marketing campaign (e.g.websites)

Direct

Chatty School Bus

AGENCY: INNOCEAN
BRAND: Hyundai
CATEGORY: Use of Direct Marketing: Use of digital in a direct marketing campaign (e.g.websites)
AWARD: Bronze
ADVERTISER: Hyundai Motor Group

2018 MAD STARS - Bronze - Ambient (Non standard and Free-format outdoor advertising): Interactive Outdoor Experience

Outdoor

Chatty School Bus

AGENCY: INNOCEAN
BRAND: Hyundai
CATEGORY: Ambient (Non standard and Free-format outdoor advertising): Interactive Outdoor Experience
AWARD: Bronze
ADVERTISER: Hyundai Motor Group

2018 MAD STARS - Bronze - Use of Promo & Activation: Use of exhibitions and installations (e.g. vending machines)

Promotion

Chatty School Bus

AGENCY: INNOCEAN
BRAND: Hyundai
CATEGORY: Use of Promo & Activation: Use of exhibitions and installations (e.g. vending machines)
AWARD: Bronze
ADVERTISER: Hyundai Motor Group