About me
Originally from Australia, Greg spent the first 20 years of his career on the marketer and agency side in the US, Europe and Asia Pacific.
In 2002, he co-founded R3, a global independent consultancy to CMO’s on improving the efficiency and effectiveness of marketers and their agencies.
R3 has since expanded to manage global relationships with Unilever, Samsung, Pfizer, Coca-Cola, Visa and JNJ.
Greg recently co-authored “Global CMO”, a detailed analysis of marketing in the Digital World.
Languages
- Chinese - Basic
Talent you might be interested in
Richard Kirshenbaum
Founder & Chief Executive Officer
NSG/SWAT
Tamara Ingram
Former Chairman
Wunderman Thompson
Bruno-Georges David
Président
Communication Sans Frontières
Joe Sciarrotta
USA CCO
Ogilvy & Mather, Chicago
Mark Lund
President McCann Worldgroup UK and Europe
McCann Worldgroup UK
Positions
Originally from Australia, Greg spent the first 20 years of his career on the marketer and agency side mostly in the APAC region. After working on both sides of the same coin, he identified an untapped opportunity in offering independent counsel to marketers- which led him to co-found R3. Greg’s brand experience spans many geographies and industries- delivering solutions for clients like Nokia, Audi, HP, Microsoft, and American Express across China, Hong Kong, Singapore, Australia, Malaysia, Europe, and the US.
Agency Head
MullenLowe Singapore
Singapore, Singapore
London, United Kingdom
Greg spent the first 20 years of his career on both the marketer and agency side in the US, Europe, and Asia Pacific. In 2002, he co-founded R3; a global independent consultancy to CMOs on improving the efficiency and effectiveness of marketers and their agencies. R3 has since expanded to manage global relationships with Unilever, Samsung, Pfizer, Coca-Cola, Visa, and Colgate. Greg is the co-author of Global CMO, a detailed analysis of marketing in the age of digital transformation.