Lauren Smith

: is currently a senior writer at 72 and Sunny.
: was an associate creative director at Media Arts Lab on Apple, R/GA and TBWAChiatDay and a copywriter at RPA in Los Angeles.
: has worked long hours on clients such as Beats by Dre, Airbnb, Southwest, Kraft, Visa, Nissan, Infiniti, Energizer, Sara Lee, Jimmy Dean, Nicorette, Pedigree, Pepsi, Honda, LA Tap Project, Mandalay Bay, SOYJOY, La-Z-Boy and PENTAX.
: graduated from the University of Michigan with a BA in English Literature.
: wrote an award-winning thesis there entitled “Exploring Time’s Collapse in a Nabokovian Hall of Mirrors” which has only been read by professors and her mother.
: blogs as la on www.laliadverts.wordpress.com. one of two adgirls trying to make it in a world of madmen.
: has a dog named Samson. Search for him on sites like the dailypuppy.com and thesluttypuppy.com.
: trained as a Arcane-Fire-Blasting Undead Mage in the World of Warcraft before retiring to pursue a career in advertising.
: multitasks - like teaching advertising writing classes while also drinking sangria at The Writing Pad.
: was TBWAChiatDay LA’s “Creatives Under 30” team at Cannes in 2010.
: views the world differently through a lens.
: won a Yahoo! Big Idea Award for some myspacing she did for an out-of-work crab.
: IMs, facebooks, tweets, instagrams, 8tracks, pinterests, paths and flickrs.
: never got less than an A (ok, A-) on any English paper written in college.
: has 89.7 days worth of music on her iTunes.
: wrote for Power of the Pen competitions in elementary school, in her diary in junior high, in iambic pentameter for high school party invites, for the Michigan Daily in college, and for ad agencies ever since.
: has bellydanced in Morocco, gagged on sea cucumber in Hong Kong, kissed a stranger under the Eiffel Tower, tasted flaming absinthe in Prague, walked a gay parade in Stockholm, held her own in the photo pit at Coachella and been mugged on the London tube.