About me
Today, if you’re not part of the big change you’re not relevant. I think change is crucial to the whole communication industry and to society as a whole. Driving positive change with the tools of communication, design and innovation is what triggers me. With about twenty years of experience working both on a local and an international level I see the force in creativity as a force for good.
Languages
- English - Pro
- French - Pro
Sector Experience
My Work
SEE ALL WORKEat a Swede
- BRAND:
- The Swedish Food Federation
- AGENCY:
- McCann Stockholm
Positions
Strategy & Creative Director / Certified sustainability change leader
McCann Worldgroup Nordic
Sweden
2021 - Present (4 years 2 months)
Other professional activities
Golden Egg Awards / Guldägget, Stockholm
Awards Jury Member
February 2025 - April 2025 (2 months)
Jury member in the category "Omställningsägget".
Omställningsägget rewards creativity that helps accelerate positive change toward a more sustainable society, with a particular focus on people and the environment. This prize encompasses creativity that not only challenges and explores the possibilities of brands but also contributes to changing norms and rewriting the rules. Omställningsägget welcomes contributions from all industries and stakeholders who have brought about positive behavioral change, whether in the short or long term.
PHNX 2022
Awards Jury Member
PHNX 2023
Awards Jury Member
PHNX 2024
Awards Jury Member
PHNX 2025
Awards Jury Member
