I've always loved stories. I grew up loving reading and telling them.
Over the years my creative writing has swung from imaginative fantasy to searing family satire (and that was just in primary school). This passion for storytelling, turning a phrase or weaving with words, is what led me to copywriting.
So I'm not a writer by accident. I am a conceptual, big-idea, killer-pitch, creative-storytelling kind of writer who loves her craft. And has been building up a social and digital specialism for over 4 years in Dubai.