Luis Camano

Luis Camano
Creative Director, Speaker, Mentor, Professor, Barista.

I believe in the power of sharing experiences, with the purpose of helping younger generations thrive and, along the way, take
our industry to the next level.

During my 40 years (and counting) in advertising, I have worked at big, small, medium, holding and independent agencies.
Along the way, helping them succeed both creatively and financially, despite size, nature of clients, or budgets.

Proudest moment of my career? Seeing the people who’ve worked along me, become leaders in advertising.

Conducted workshops and talks, both in English and Spanish, at The Cannes Lions Advertising Festival, the 4A’s, Miami Ad School, VCU Brandcenter, Loyola Marymount University, Creative Ladder, Chapman University, and a number of ad and marketing agencies around the globe.

I’m also co-founder of Imper/Active, a marketing agency devoted to helping ONGs, local communities and private corporations, make the world a better place.

My love for advertising compares only to my devotion to football (soccer), street art and coffee.