The New York Festivals Advertising Awards Winners

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2024 The New York Festivals - Grand - Celebrity/Influencer
COLLABORATIONS & PARTNERSHIPS: Best Use

No Smiles

AGENCY: TBWA\HAKUHODO
BRAND: McDonald's
YEAR: 2024
CATEGORY: Celebrity/Influencer
AWARD: Grand
ADVERTISER: McDonald's

2024 The New York Festivals - Gold - USE OF ORIGINAL MUSIC
AUDIO/RADIO: Best Use

No Smiles

AGENCY: TBWA\HAKUHODO
BRAND: McDonald's
YEAR: 2024
CATEGORY: USE OF ORIGINAL MUSIC
AWARD: Gold
ADVERTISER: McDonald's

2024 The New York Festivals - Gold - Best Use of Influencer
SOCIAL MEDIA & INFLUENCER: Best Use

No Smiles

AGENCY: TBWA\HAKUHODO
BRAND: McDonald's
YEAR: 2024
CATEGORY: Best Use of Influencer
AWARD: Gold
ADVERTISER: McDonald's

2024 The New York Festivals - Gold - Celebrity/Influencer
COLLABORATIONS & PARTNERSHIPS: Best Use

No Smiles

AGENCY: TBWA\HAKUHODO
BRAND: McDonald's
YEAR: 2024
CATEGORY: Celebrity/Influencer
AWARD: Gold
ADVERTISER: McDonald's

2024 The New York Festivals - Bronze - Best Use of Music
FILM CRAFT

No Smiles

AGENCY: TBWA\HAKUHODO
BRAND: McDonald's
YEAR: 2024
CATEGORY: Best Use of Music
AWARD: Bronze
ADVERTISER: McDonald's

2023 The New York Festivals - GRAND - Best New Green Product Design
PACKAGE & PRODUCT DESIGN: BEST USE

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Best New Green Product Design
AWARD: GRAND
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - GRAND - Best New Green Product Design
PACKAGE & PRODUCT DESIGN: BEST USE

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Best New Green Product Design
AWARD: GRAND
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - Gold - Best New Green Product Design
PACKAGE & PRODUCT DESIGN: BEST USE

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Best New Green Product Design
AWARD: Gold
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - Gold - Best New Green Product Design
PACKAGE & PRODUCT DESIGN: BEST USE

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Best New Green Product Design
AWARD: Gold
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - Silver - Durable Goods
PACKAGE & PRODUCT DESIGN: PRODUCTS & SERVICES

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Durable Goods
AWARD: Silver
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - Silver - Durable Goods
PACKAGE & PRODUCT DESIGN: PRODUCTS & SERVICES

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Durable Goods
AWARD: Silver
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - Bronze - Product Innovation
AVANT-GARDE/INNOVATIVE: AVANT-GARDE/INNOVATIVE

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Product Innovation
AWARD: Bronze
ADVERTISER: Koushi Chemical Industry

2023 The New York Festivals - Bronze - Product Innovation
AVANT-GARDE/INNOVATIVE: AVANT-GARDE/INNOVATIVE

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
YEAR: 2023
CATEGORY: Product Innovation
AWARD: Bronze
ADVERTISER: Koushi Chemical Industry

2021 The New York Festivals - Gold - Craft: Art Direction
Print

The Sound-Free Concert

AGENCY: TBWA\HAKUHODO
BRAND: Japan Philharmonic Orchestra
YEAR: 2021
CATEGORY: Craft: Art Direction
AWARD: Gold
ADVERTISER: Japan Philharmonic Orchestra

2021 The New York Festivals - Silver - Craft: Art Direction
Design

The Sound-Free Concert

AGENCY: TBWA\HAKUHODO
BRAND: Japan Philharmonic Orchestra
YEAR: 2021
CATEGORY: Craft: Art Direction
AWARD: Silver
ADVERTISER: Japan Philharmonic Orchestra

2021 The New York Festivals - Bronze - Products & Services: Automotive
Activation & Engagement

Propilot Golf Ball

AGENCY: TBWA\HAKUHODO
BRAND: Nissan
YEAR: 2021
CATEGORY: Products & Services: Automotive
AWARD: Bronze
ADVERTISER: Nissan Motor Corp.

2020 The New York Festivals - Gold - Package & Product Design: Art Direction
2016 The New York Festivals - Second Prize Award - Craft: Humor
Package & Product Design

TRUE WETSUITS

AGENCY: TBWA\HAKUHODO
BRAND: Quicksilver
YEAR: 2016
CATEGORY: Craft: Humor
AWARD: Second Prize Award
ADVERTISER: Quicksilver

2016 The New York Festivals - Third Prize Award - Product & Services: Apparel, Footwear & Accessories
Branded Content / Branded Entertainment

TRUE WETSUITS

AGENCY: TBWA\HAKUHODO
BRAND: Quicksilver
YEAR: 2016
CATEGORY: Product & Services: Apparel, Footwear & Accessories
AWARD: Third Prize Award
ADVERTISER: Quicksilver

2016 The New York Festivals - Finalist Award - Products & Services: Apparel, Footwear & Accessories
Package & Product Design

TRUE WETSUITS

AGENCY: TBWA\HAKUHODO
BRAND: Quicksilver
YEAR: 2016
CATEGORY: Products & Services: Apparel, Footwear & Accessories
AWARD: Finalist Award
ADVERTISER: Quicksilver