2017 MAD STARS Award Winners

MAD STARS

Creative Award

Busan, South Korea

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2017 MAD STARS - Silver - Product & Service: Pharmaceutical /Toiletries

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All For That First Hello

AGENCY: J. Walter Thompson Shanghai
BRAND: Elevit
CATEGORY: Product & Service: Pharmaceutical /Toiletries
AWARD: Silver
ADVERTISER: Bayer

2017 MAD STARS - Bronze - Diverse Insights

All For That First Hello

AGENCY: J. Walter Thompson Shanghai
BRAND: Elevit
CATEGORY: Diverse Insights
AWARD: Bronze
ADVERTISER: Bayer

2017 MAD STARS - Bronze - Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction

Direct

All For That First Hello

AGENCY: J. Walter Thompson Shanghai
BRAND: Elevit
CATEGORY: Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction
AWARD: Bronze
ADVERTISER: Bayer