The Most Creative Campaigns, Brands
and Agencies in Tech
Communications trends: Tech
THE MOST AWARD-WINNING CAMPAIGNS CONFIRMED THE OUTSIZED ROLE TECHNOLOGY PLAYS IN OUR LIVES, WHILE DEMONSTRATING HOW IT CAN MAKE THEM BETTER.
Technology meets humanity as brands make a difference in a variety of ways. At the top slot, an Xbox gamer’s footballing dreams came true thanks to his genuine tactical skills. In second position, Microsoft saved a language (and therefore an entire culture) from disappearance by making it available to the world. Apple showed off the iPhone’s creative features with a delightful film about office life. DoorDash converts tech into stuff – a lot of stuff. As for the “Yes, Couch!” initiative…well, some dreams are more down-to-earth than others.
THE MOST AWARD-WINNING CAMPAIGNS CONFIRMED THE OUTSIZED ROLE TECHNOLOGY PLAYS IN OUR LIVES, WHILE DEMONSTRATING HOW IT CAN MAKE THEM BETTER.
Technology meets humanity as brands make a difference in a variety of ways. At the top slot, an Xbox gamer’s footballing dreams came true thanks to his genuine tactical skills. In second position, Microsoft saved a language (and therefore an entire culture) from disappearance by making it available to the world. Apple showed off the iPhone’s creative features with a delightful film about office life. DoorDash converts tech into stuff – a lot of stuff. As for the “Yes, Couch!” initiative…well, some dreams are more down-to-earth than others.
Tech advertising is no longer just about showcasing the latest features or innovations—it has evolved into a platform for social impact, inclusivity, and human connection. This year's campaigns highlight how brands are using technology to bridge digital and physical worlds, democratize access to knowledge, and emphasize storytelling that resonates emotionally.
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Most awarded
campaigns, brands and
agencies in
Tech in
2024
CAMPAIGNS
BRANDS
| Brand | ||
|---|---|---|
| 1 |  |
Apple |
| 2 |  |
Samsung |
| 3 |  |
XBox |
| 4 |  |
DoorDash |
| 5 |  |
Microsoft |
AGENCIES
| Name | ||
|---|---|---|
| 1 |  |
TBWA\Media Arts Lab, Los Angeles |
| 2 |  |
Creative X, San Francisco |
| 3 |  |
McCann London |
| 4 |  |
McCann New York |
| 5 |  |
Superette (Doordash In-House Studio), Los Angeles |
