2017 MAD STARS Award Winners

MAD STARS

Creative Award

Busan, South Korea

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McCann Worldgroup Colombia, Santafé de Bogotá

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2017 MAD STARS - Grand Prix - Education

Public Service Advertising

The BulletPen

AGENCY: McCann Worldgroup Colombia
BRAND: Ministry of National Education
CATEGORY: Education
AWARD: Grand Prix
ADVERTISER: Ministry of National Education

2017 MAD STARS - Gold - Communication Design: Promotional items

Design

The BulletPen

AGENCY: McCann Worldgroup Colombia
BRAND: Ministry of National Education
CATEGORY: Communication Design: Promotional items
AWARD: Gold
ADVERTISER: Ministry of National Education

2017 MAD STARS - Crystal - Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction

Direct

The BulletPen

AGENCY: McCann Worldgroup Colombia
BRAND: Ministry of National Education
CATEGORY: Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction
AWARD: Crystal
ADVERTISER: Ministry of National Education