2017 MAD STARS Award Winners
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Heat Tech Window Case Study
AGENCY:
Cheil Worldwide
BRAND:
Uniqlo
CATEGORY:
Campaign Videos (Case film)
AWARD:
Gold
ADVERTISER: Uniqlo
Kids Motor Show
AGENCY:
INNOCEAN
BRAND:
Hyundai
CATEGORY:
Ambient (Non standard and Free-format): Live Advertising and Events
AWARD:
Silver
ADVERTISER: Hyundai Motor Group
Heat Tech Window Case Study
AGENCY:
Cheil Worldwide
BRAND:
Uniqlo
CATEGORY:
Communication Design: Self promotion
AWARD:
Silver
ADVERTISER: Uniqlo
Heat Tech Window Case Study
AGENCY:
Cheil Worldwide
BRAND:
Uniqlo
CATEGORY:
Use of direct marketing: Ambient media e.g. premiums, giveaways, print collateral, direct response stunts, street teams, direct response events, ambient media which encourage direct interaction
AWARD:
Silver
ADVERTISER: Uniqlo
Heat Tech Window Case Study
AGENCY:
Cheil Worldwide
BRAND:
Uniqlo
CATEGORY:
Products & Services: Cosmetic / Beauty / Clothing
AWARD:
Silver
ADVERTISER: Uniqlo
Life Pump
AGENCY:
Cheil
BRAND:
Caribbean Bay Water Park
CATEGORY:
Products & Services: Finance / Services / Entertainment
AWARD:
Silver
ADVERTISER: Samsung
Life Pump
AGENCY:
Cheil
BRAND:
Caribbean Bay Water Park
CATEGORY:
Communication Design: Self promotion
AWARD:
Silver
ADVERTISER: Samsung
The Amazing Wireless Vacuum Cleaner Concert
AGENCY:
INNORED
BRAND:
Electrolux
CATEGORY:
Branded Entertainment Videos
AWARD:
Silver
ADVERTISER: Electrolux
Extreme Shopping
AGENCY:
INNORED
BRAND:
The North Face Korea
CATEGORY:
Products & Services: Cosmetic / Beauty / Clothing
AWARD:
Silver
ADVERTISER: VF Corporation
Kids Motor Show
AGENCY:
INNOCEAN
BRAND:
Hyundai
CATEGORY:
Product & Service: Vehicles
AWARD:
Bronze
ADVERTISER: Hyundai Motor Group
Heat Tech Window Case Study
AGENCY:
Cheil Worldwide
BRAND:
Uniqlo
CATEGORY:
Products & Services: Cosmetic / Beauty / Clothing
AWARD:
Bronze
ADVERTISER: Uniqlo
Heat Tech Window Case Study
AGENCY:
Cheil Worldwide
BRAND:
Uniqlo
CATEGORY:
Products & Services: Cosmetic / Beauty / Clothing
AWARD:
Bronze
ADVERTISER: Uniqlo
Kids Motor Show
AGENCY:
INNOCEAN
BRAND:
Hyundai
CATEGORY:
Product & Service: Vehicles
AWARD:
Crystal
ADVERTISER: Hyundai Motor Group
Samuel goes to Conan
AGENCY:
HS AD
BRAND:
Korea Tourism Organization
CATEGORY:
Branded Entertainment Videos
AWARD:
Crystal
ADVERTISER: Korea Tourism Organization
The Amazing Wireless Vacuum Cleaner Concert
AGENCY:
INNORED
BRAND:
Electrolux
CATEGORY:
Branded Viral Videos
AWARD:
Crystal
ADVERTISER: Electrolux
Think Difficult: Curling Helmet
AGENCY:
INNOCEAN
BRAND:
Ministry of Environment Republic of South Korea
CATEGORY:
Branded Information Videos
AWARD:
Crystal
ADVERTISER: Ministry of Environment Republic of South Korea
Think Difficult: Curling Helmet
AGENCY:
INNOCEAN
BRAND:
Ministry of Environment Republic of South Korea
CATEGORY:
Products & Services: Corporate / Institution
AWARD:
Crystal
ADVERTISER: Ministry of Environment Republic of South Korea
Sun Pot
AGENCY:
INNOCEAN
BRAND:
Ministry of Environment Republic of South Korea
CATEGORY:
Art direction / production design
AWARD:
Crystal
ADVERTISER: Ministry of Environment Republic of South Korea
The Good Library Project
AGENCY:
TBWA\Korea
BRAND:
Standard Chartered Bank
CATEGORY:
Campaign Videos (Case film)
AWARD:
Crystal
ADVERTISER: Standard Chartered Bank
Shackleton's Return
AGENCY:
INNOCEAN
BRAND:
Hyundai
CATEGORY:
Products & Services: Corporate / Institution
AWARD:
Crystal
ADVERTISER: Hyundai Motor Group